Advanced project management and transparency, executive reporting capabilities, streamlined Bill of Materials, and easily traceable final products.

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The Challenge

Replace Dunlop's old, overly expensive legacy management system with a robust, efficient and flexible ERP platform to help them generate accurate data relating to BOMs' routings, and replace the poor MRP mechanism to enhance operational efficiency

The Results icon

The Results

Enhanced project management and transparency, advanced executive reporting capabilities, streamlined Bill of materials, and easily traceable final products and raw materials, using FIFO & Lot control.

Dunlop first opened its gates in 1890 in Coventry, UK. In 2007, Dunlop Systems & Components was formed after a management buyout of the Dunlop Coventry suspension division from Trelleborg AB. Today, at their state-of-the-art Coventry facility, they design & manufacture Advanced Electronic Control Systems & Air Suspension components for the automotive & ancillary industries.

Their products include Air Springs, Electronically Controlled Air Suspension (ECAS), Air Suspension Conversions, Mobility Systems, Testing Services & Electronic Design.

Currently, Dunlop employs nearly 100 people in their engineering and manufacturing operation & a turnover of approximately £10m pa. They have sold over a quarter of a million Ecas systems worldwide, with over 10 million Air Springs sold since they began production in the 1950s.

“There is a growing trust towards the data coming from the new system as opposed to the old one which was often misleading.” Operations





The senior management team was the driving force behind the new ERP project. Dunlop saw the need for a more robust & efficient system to replace their old, outmoded legacy system.

Dunlop aimed to implement a complete ERP package concentrating on production, logistics, and project management. Their plans for the future include extensive use of shop floor data collection, PDAs, bar coding & live reporting of production.


Priority provided an overall standard system with pertinent modifications to suit the business processes at DSC.

We put together processes & data flow solutions that provided smooth & efficient work flows in the challenging environment of a manufacturing platform in a multi-company setup.
A conscious decision was made before migrating to the new system. This ensured the ease of use of the various data analyzers to get accurate results every time with the press of a button in every area of Priority ERP.


The Priority implementation has so far achieved:

Dunlop’s plans for the future include extensive use of shop floor data collection, PDA’s, barcoding & live reporting of production.

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