Priority Retail transforms COWTOWN’s retail operations with advanced retail management solution.

Priority Software, a global leader in cloud-based business management solutions, furthers its expansion across North America as a new technology provider for COWTOWN, a multi-location, Canada-based specialty retailer. The digital transformation of COWTOWN’s technology infrastructure streamlines operations, generates real-time data and produces a superior omnichannel customer experience.

Prompted by the need for a comprehensive and adaptable solution, COWTOWN enlisted Priority’s ERP and retail management system. This upgrade includes head and back-office applications and point-of-sale (POS) management, designed for seamless integration and full visibility across the business.

"Ever since upgrading to Priority, we have directly increased our operational efficiencies and quality control," Rebecca Lamontagne, Operations Manager, COWTOWN, said. "Now that we have accessible data and analytics, we’re making informed, strategic decisions that benefit the customer and increase sales."

"The flexibility inherent in Priority’s cross-platform functionality is valuable," Greg Porth, Finance Manager, COWTOWN, added. "Both point of sale and back office reporting is now more efficient and customized."

Priority’s solution is built on a robust technology framework that centralizes all aspects of retail operations into a unified, turnkey platform. It provides live data synchronization across all channels, ensuring COWTOWN’s operations are efficient, responsive and adaptable to market changes. The omnichannel capabilities allow COWTOWN to increase sales, ensure consistent customer experiences and manage inventory, the primary challenge for the vast majority of 300 retailers surveyed by Priority Retail in a 2022 study conducted by BDO USA.

"At Priority, we focus on delivering enhanced retail technology that generates an immediate impact," Sagive Greenspan, CEO of Priority Software, said. "Technology is necessary to improve the customer experience - and it benefits the overall business. It’s rewarding to see our expansion in North America take shape as specialty retailers like COWTOWN leverage our platform to grow."

About COWTOWN

COWTOWN is a premier retailer specializing in pet supplies, western wear, and animal health products. With an expansive 10,000-square-foot facility, COWTOWN offers a comprehensive selection of high-quality pet food, toys, and supplies. COWTOWN operates multiple locations across Western Canada, including Regina SK, Weyburn SK, Swift Current SK, Saskatoon SK, Moose Jaw SK, and Brandon MB, ensuring convenient access for customers throughout the region.

In addition to its pet and animal health offerings, COWTOWN serves as a flagship store for Wrangler, , including high-fashion options for women.. The chain also provides a wide variety of boots, shirts, Carhartt workwear, and traditional western wear.

COWTOWN boasts Saskatchewan’s widest range of western saddles and tack, offering everything from small replacement saddle pins to complete saddles and all necessary accessories.

About Priority

Priority Software provides flexible, end-to-end business management solutions for organizations of all sizes in a wide range of industries, from a fully featured ERP platform serving multinational corporations, to small and growing businesses. Recognized by top industry analysts and professionals for its product innovation, Priority improves business efficiency and the customer experience, providing real-time access to business data and insights in the cloud, on premise, and on-the-go. With offices in the US, UK, Belgium and Israel, and a global network of business partners, Priority enables 75,000 customers in 70 countries to manage and grow their business. For more information, visit www.priority-software.com.

Contacts

Rachel Gerber Kule, Pursuit PR
[email protected]