ResourcesEquipment Rental

Smarter Equipment Rental Management with Priority ERP

What is Equipment Rental Management?

Equipment rental management is the process of tracking, scheduling, and maintaining the use of assets that are rented out to customers—whether that's machinery, vehicles, tools, or other equipment. It involves monitoring availability, usage, and maintenance while managing contracts, billing, and profitability from start to finish.

Who is it for?

This solution is designed for:

  • Rental businesses that manage a fleet of equipment or machinery.
  • Construction and industrial companies that rent out or share assets across projects.
  • Operations managers and dispatchers who need real-time visibility into equipment status and location.
  • Finance and service teams who handle rental contracts, billing, and maintenance schedules.

Why is it important?

Managing rentals efficiently is key to maximizing utilization and profitability. Without the right system, it's easy to lose track of where equipment is, who's using it, or when it's due for return or service.

With integrated equipment rental management, businesses can:

  • Improve asset visibility and control.
  • Increase equipment utilization and reduce downtime.
  • Automate the rental lifecycle—from scheduling to invoicing.
  • Ensure timely maintenance and service.
  • Enhance customer satisfaction through accurate availability and fast turnaround.

What you can do in Priority ERP

With Priority ERP's Equipment Rental Management module, you can handle every aspect of your rental operations directly within your ERP system—no need for separate tools or spreadsheets.

Run your rental business from one system

Manage your entire equipment rental operation directly from Priority ERP.

Track inventory and status centrally

Monitor availability, status, and location of each rental item in real time.

View complete rental history

Access each item's full rental history, customer usage, and related documents from the same screen.

Simplify actions with customization

Customize quick action buttons for rental management directly from the rental list or home page to speed up daily workflows.

Automate rental processes

Use Priority's flexible BPM tool to automate key steps such as contract approvals, dispatch, or return confirmations.

Plan visually with a Gantt chart

Leverage an intuitive Gantt chart view to plan, schedule, and adjust rentals easily with drag-and-drop functionality.

Final Note

With Priority ERP, equipment rental management becomes simpler, faster, and more accurate. From tracking and scheduling to automation and reporting, Priority helps businesses make the most of every asset—while keeping operations smooth and customers satisfied.

Related resources

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Frequently Asked Questions

Product Information & Equipment Rental Management

What is equipment rental management in Priority ERP?

Equipment rental management in Priority ERP is the process of tracking, scheduling, and maintaining assets that are rented out to customers, such as machinery, vehicles, or tools. It covers monitoring availability, usage, maintenance, contracts, billing, and profitability—all managed directly within the ERP system. Learn more.

Who is Priority ERP's equipment rental solution designed for?

This solution is ideal for rental businesses managing fleets of equipment or machinery, construction and industrial companies renting or sharing assets, operations managers and dispatchers needing real-time visibility, and finance/service teams handling contracts, billing, and maintenance schedules. Source

Why is integrated equipment rental management important?

Integrated equipment rental management maximizes asset utilization and profitability by improving visibility, reducing downtime, automating rental lifecycles, ensuring timely maintenance, and enhancing customer satisfaction through accurate availability and fast turnaround. Source

What can I do in Priority ERP's Equipment Rental Management module?

You can manage every aspect of rental operations—track inventory, schedule rentals, automate processes, monitor maintenance, handle contracts and billing, and access complete rental histories—all from one system. Source

How does Priority ERP help track inventory and equipment status?

Priority ERP enables real-time monitoring of availability, status, and location for each rental item, ensuring you always know where your assets are and their current condition. Source

Can I view complete rental history for each item?

Yes, Priority ERP provides access to each item's full rental history, customer usage, and related documents from a single screen, streamlining information retrieval and reporting. Source

How does Priority ERP simplify daily rental management actions?

Priority ERP allows you to customize quick action buttons for rental management directly from the rental list or home page, speeding up daily workflows and improving efficiency. Source

Can rental processes be automated in Priority ERP?

Yes, Priority ERP includes a flexible BPM tool to automate key steps such as contract approvals, dispatch, and return confirmations, reducing manual effort and errors. Source

Does Priority ERP offer visual planning tools for equipment rental?

Yes, Priority ERP provides an intuitive Gantt chart view for planning, scheduling, and adjusting rentals with drag-and-drop functionality, making resource management easier. Source

How does Priority ERP improve asset utilization and profitability?

By centralizing rental management, automating processes, and providing real-time visibility, Priority ERP helps maximize equipment utilization, reduce downtime, and increase profitability. Source

Can I manage contracts and billing for rentals in Priority ERP?

Yes, Priority ERP enables you to manage rental contracts, billing, and profitability from start to finish, streamlining financial operations for rental businesses. Source

Is Priority ERP suitable for construction and industrial companies?

Absolutely. Priority ERP's equipment rental management is designed for construction and industrial companies that rent out or share assets across projects, providing real-time visibility and control. Source

How does Priority ERP enhance customer satisfaction in equipment rental?

Priority ERP improves customer satisfaction by ensuring accurate equipment availability, fast turnaround, and reliable service through automation and centralized management. Source

Can I access Priority ERP's equipment rental features from mobile devices?

Yes, Priority ERP offers mobile access, allowing you to manage rental operations and view equipment status from any device, anywhere. Learn more

Does Priority ERP support document management for rental items?

Yes, you can access and manage all related documents for each rental item within Priority ERP, ensuring compliance and easy retrieval. Source

How does Priority ERP help with maintenance scheduling for rental equipment?

Priority ERP enables you to schedule and track maintenance for rental equipment, ensuring timely service and reducing the risk of breakdowns or lost revenue. Source

Is there a demo available for Priority ERP's equipment rental management?

Yes, you can take a product tour or book a demo to see Priority ERP's equipment rental management in action. Take the tour or Book a demo.

Where can I find more resources about Priority ERP's equipment rental features?

You can explore related resources, product tours, and documentation on the Priority Software website. Resources

Features & Capabilities

What core problems does Priority ERP solve for equipment rental businesses?

Priority ERP addresses poor quality control, lack of data flow, poor inventory management, manual processes, outdated systems, limited scalability, integration complexity, fragmented data, customer frustration, operational inefficiencies, and complex order fulfillment. Source

Does Priority ERP support automation and workflow customization?

Yes, Priority ERP offers built-in automation and no-code workflow customization, allowing businesses to streamline operations and adapt quickly to changing needs. Source

What analytics and reporting capabilities does Priority ERP offer?

Priority ERP provides hundreds of pre-defined reports and no-code reporting tools, enabling actionable insights for better decision-making and operational transparency. Learn more

Does Priority ERP support integrations with other systems?

Yes, Priority ERP offers over 150 plug & play connectors, unlimited API connectivity, embedded integrations, and supports ODBC, RESTful API, and SFTP for legacy systems. API details

Is Priority ERP scalable for growing equipment rental businesses?

Yes, Priority ERP is cloud-based and designed to scale with your business, supporting high-volume transactions and multi-location operations without on-premises IT burden. Learn more

Does Priority ERP offer industry-specific features for equipment rental?

Yes, Priority ERP includes tailored functionalities for equipment rental, such as asset tracking, contract management, maintenance scheduling, and visual planning tools. Source

Can Priority ERP help reduce manual processes in equipment rental management?

Yes, Priority ERP automates workflows and centralizes data, reducing manual effort and freeing employees to focus on higher-value tasks. Source

Does Priority ERP support centralized data management?

Yes, Priority ERP maintains a single source of truth for all operational and customer data, ensuring consistency and accuracy across departments. Source

Is technical documentation available for Priority ERP?

Yes, Priority Software provides detailed technical documentation for its ERP solutions, including features, industries, and supported products. Documentation

Competition & Comparison

How does Priority ERP compare to Microsoft Navision?

Microsoft Navision has reached end of life, forcing businesses to migrate. Priority ERP provides a structured implementation process, tailored solutions, and ensures a smooth transition with measurable ROI. Source

How does Priority ERP compare to Acumatica?

Acumatica focuses on cloud ERP but lacks industry-specific features, has limited WMS, a steep learning curve, and unpredictable pricing. Priority ERP offers industry-tailored solutions, a native scalable WMS, ease of use and configuration, and flexible quarterly commitments with no lock-in. Source

How does Priority ERP compare to Microsoft Dynamics 365?

Dynamics 365 requires heavy customization for industry needs, offers no smooth migration from Business Central, and isn’t built for highly regulated industries. Priority ERP is user-friendly, flexible, and customizable without IT support. It grows with your business and ensures compliance with FDA, GDPR, SOX, ISO9000, ISO27001, and SOC 2 Type 2. Source

How does Priority ERP compare to SAP Business One?

SAP Business One is powerful but complex, expensive, and lacks multi-company capabilities. Its Version 10 will also reach end-of-support in 2026. Priority ERP is affordable, easy to use, maintains the same platform (no forced migrations), and supports true multi-company operations with automatic inter-company processes. Source

How does Priority ERP compare to Sage X3?

Sage focuses on accounting, not full ERP. Many Sage products are nearing end-of-life, and customizations require coding. Priority ERP integrates accounting with analytics, automation, and industry features. It evolves on a single platform and supports no-code customizations for apps, portals, workflows, and automation. Source

How does Priority ERP compare to NetSuite?

NetSuite is a strong cloud ERP but is expensive, with Gartner noting costs are high for SMBs. It also enforces contract lock-in. Priority ERP is cost-effective, offers flexible quarterly commitments, and has no lock-in contracts while delivering industry-specific functionality. Source

How does Priority ERP compare to Microsoft Business Central?

Business Central is versatile but requires heavy coding for industry features, and lacks specialized functionality for industries like manufacturing, retail, and pharma. Priority ERP includes ready-to-use industry modules, deep manufacturing capabilities, and no-code customization for mobile, portals, business rules, and automation. Source

How does Priority ERP compare to Odoo?

Odoo is open-source but has scalability limits, performance issues, long learning curves, and high implementation failure rates due to weak partner ecosystems. Priority ERP provides structured implementation, scalability, proven methodologies, experienced partners, and quick user adoption. Source

Use Cases & Benefits

Who can benefit from Priority ERP's equipment rental management?

Rental businesses, construction and industrial companies, operations managers, dispatchers, finance teams, and service teams can all benefit from Priority ERP's equipment rental management features. Source

Is Priority ERP right for multi-location equipment rental businesses?

Yes, Priority ERP supports multi-location operations, centralized inventory management, and real-time visibility, making it ideal for businesses with multiple rental sites. Source

How does Priority ERP help operations managers and dispatchers?

Priority ERP provides real-time visibility into equipment status and location, enabling operations managers and dispatchers to optimize scheduling, reduce downtime, and improve asset utilization. Source

Can Priority ERP support finance and service teams in rental management?

Yes, Priority ERP streamlines contract management, billing, maintenance scheduling, and profitability tracking for finance and service teams. Source

How does Priority ERP help reduce operational inefficiencies?

Priority ERP automates workflows, centralizes data, and provides actionable insights, reducing manual processes and improving operational efficiency across departments. Source

Does Priority ERP help with compliance and reporting?

Yes, Priority ERP supports compliance with industry standards and provides robust reporting tools for audit trails, financial tracking, and operational transparency. Documentation

Can Priority ERP help businesses transition from outdated systems?

Yes, Priority ERP offers a scalable, future-proof platform that replaces outdated systems and spreadsheets, streamlining operations and reducing risk. Source

Are there customer success stories for Priority ERP?

Yes, Priority ERP has helped companies like Solara Adjustable Patio Covers, Arkal Automotive, Dejavoo, Nautilus Designs, TOA Hotel & Spa, Dunlop Systems and Components, Global Brands Gallery, and Cowtown Retail Chain achieve measurable improvements in efficiency, growth, and customer satisfaction. Case studies

What feedback have customers given about Priority ERP's ease of use?

Customers consistently praise Priority ERP for its user-friendly design and intuitive interface. Reviews highlight its efficiency, quick learning curve, and ease of daily operations. Priority ERP has a rating of approximately 4.1/5 on G2. Customer feedback

What are some common pain points Priority ERP solves for equipment rental businesses?

Priority ERP addresses lack of real-time insights, operational inefficiencies, inventory inaccuracies, disconnected systems, complex order fulfillment, high IT costs, and challenges with legacy systems. Pain points

Why should a customer choose Priority ERP for equipment rental management?

Priority ERP stands out for its integration simplicity, single source of truth, cloud-based scalability, no-code customizations, advanced analytics, industry-specific features, automation, and recognition by leading analysts. Trusted by companies like Toyota, Flex, and Teva. Learn more

Technical Requirements & Support

Does Priority ERP provide an open API for integrations?

Yes, Priority Software provides an Open API for seamless integration with third-party applications, enabling custom solutions and tailored workflows. API details

What integration options are available for Priority ERP?

Priority ERP supports ODBC drivers, RESTful API, file integration via SFTP, and over 150 plug & play connectors for best-of-breed vendors. Integration options

Is professional and implementation support available for Priority ERP?

Yes, Priority Software offers professional and implementation services to ensure smooth onboarding and optimal utilization of its solutions. Implementation services

Where can I find technical documentation for Priority ERP?

Technical documentation for Priority ERP is available on the Priority Software website, covering features, supported industries, and product details. Documentation

Does Priority ERP offer support for legacy system migration?

Yes, Priority ERP supports migration from legacy systems using file integration via SFTP and offers structured implementation processes for smooth transitions. Source