Frequently Asked Questions

About Optima Hospitality Marketplace

What is the Optima Hospitality Marketplace?

The Optima Hospitality Marketplace is a platform by Priority Software that enables hoteliers to discover, connect, and integrate with a wide range of hospitality technology partners. It serves as a one-stop-shop for expanding hotel solutions with innovative tech, offering easy integration to Priority Hospitality data and functionality such as guest profiles, reservations, room inventory, and billing. This helps streamline hotel operations and enhance the guest experience.

How many integrations and partners are available in the Marketplace?

The Optima Hospitality Marketplace currently features 78 integrations across multiple categories, including Channel (29), Payments/POS (10), Customer Management/Guest Experience (15), RMS/BI/AI (8), Booking Engine (2), Digital Access Control (5), Housekeeping (3), Marketing Automation (5), ERP (1), and Telephony (1). Hoteliers can browse and filter these integrations to find solutions that best fit their needs.

What types of integrations can I find in the Optima Marketplace?

The Marketplace offers integrations with a variety of hospitality technology solutions, including channel managers (e.g., Booking.com, Siteminder), payments/POS providers (e.g., Verifone, Tabit, Shift4, Pelecard, PayMe, PAX), RMS/BI/AI tools (e.g., Pyramid Analytics, Thinkerbell.ai), booking engines, guest experience platforms, digital access control, housekeeping, marketing automation, ERP, and telephony. This allows hoteliers to build a tech stack tailored to their operational needs.

How does the integration process work for hoteliers and developers?

Hoteliers can browse the integration library for pre-built solutions or use the API marketplace to request custom integrations that match their specific requirements. All integrations undergo a testing and certification process to ensure they meet quality and security standards. Developers have access to support resources and a community forum to assist with API-related queries and issues.

What support and resources are available for integration partners?

The Optima Hospitality Marketplace provides a dedicated support team and a community forum to assist developers with API-related questions and technical issues. Additionally, analytics and reporting tools are available to track PMS API usage and provide performance insights. All integrations are required to comply with industry standards and regulations.

Who can benefit from using the Optima Hospitality Marketplace?

The Marketplace is designed for all types of hospitality businesses, from small boutique hotels to large hotel chains. It enables hoteliers to scale their operations, keep their tech stack up to date, and enhance guest experiences by easily integrating with leading hospitality technology solutions.

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Partners Hospitality marketplace

Optima Marketplace

Connect to a world of travel tech partners

A one-stop-shop for hoteliers to easily expand their solution with innovative hospitality tech. Easy integration to Priority Hospitality data and functionality, including guest profiles, reservations, room inventory, and billing, helps streamline hotel operations and enhance the overall guest experience.

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Scale your hotel operations, one integration at a time

With Optima Marketplace, hoteliers can collaborate with developers to create applications and integrations that can scale with the needs of their business. Priority Hospitality Marketplace service ensures that their tech stack remains up to date and capable of handling the needs of their guests, whether they run a small boutique hotel or a large hotel chain.

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Key features

  • Testing and certification process to ensure that integrations meet quality and security standards.
  • Support team and community forum to assist developers with API related queries and issues.
  • Analytics and reporting tools to track PMS API usage and provide performance insights.
  • Industry standards and regulations compliance.
  • An integration library for pre-built integrations between Optima and commonly used tools, such as channel managers, revenue management systems, and guest communication platforms. Users can browse the library to find integrations that best fit their needs.
  • An API marketplace that enables hoteliers to request custom integrations, according to their specific needs.
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Hospitality marketplace partners and integrations

78 results

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    Booking.com Channel
    Vertical Booking Channel
    Verifone Payments/POS
    Upstay/ Plusgrade Marketing automation
    Thinkerbel RMS/BI/AI
    Tabit Payments/POS
    Siteminder Channel
    Simplex Booking Engine
    Simplebooking Channel
    Shift4 Payments Payments/POS
    Sabre Channel
    Pyramid RMS/BI/AI
    Priority Erp ERP
    Pelecard Payments/POS
    Payme Payments/POS
    Pax Payments/POS
    Jaeybee Customer management / Guest experience
    Ideas RMS/BI/AI
    Hype Channel
    Hoxell Housekeeping
    Howazit Customer management / Guest experience
    Guestick Customer management / Guest experience
    Glassix Customer management / Guest experience
    Flashy Marketing automation

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