Our Story
Established in 1986, Priority is a leading provider of scalable, agile, and open cloud-based business management solutions for a wide range of industries and organizations of all sizes, from global enterprises to small and growing businesses.
Powered by our clients’ vision and driven by innovation
Priority specializes in providing organizations with cutting-edge cloud-based business management solutions equipped with the latest technologies and mobile applications to amplify operational efficiency, discover new opportunities, stay agile in the rapidly changing market, and outperform competitors.
We shape around your business

ERP
Solutions that work for you. Not the other way around.

Retail Management
Upscale Your Retail Business with Priority’s Unified Commerce management system

Hospitality Management
Next-Gen Property Management Software

School Management
Ace pedagogical management with Priority SMIS
Our reach transcends borders
Value added resellers
We take pride in building and maintaining strong partnerships with business management application experts around the world who deliver end-to-end Priority solutions, with proven methodologies that ensure your success – in your region, and in your language.
Technology Partners (ISV) Network
The continuously expanding Priority ecosystem sustains a vast network of technology partners that provide an extensive range of complementary products, solutions, API's, and services to enrich functionality, enhance user experience and make it easier for you to grow your business.
Recognized by the best, for your success
Recognized by top industry experts and analysts, Priority continuously receives accolades and awards acknowledging its products innovation:
Our team means business

Sagive Greenspan
Chief Executive Officer

Adi Fubini
Chief Customer Officer

Lior Maza
Chief Finance Officer

Hemdat Cohen-Shraga
VP R&D

Ziv Benzvi
Chief Revenue Officer

Keren Sherer-Taiber
VP Product Management

Yossi Nissan
Chief Marketing Officer

Hilit Paz-Lachower
VP Human Resources

Leor Barth
Chief Technology Officer