Frequently Asked Questions
Product Information
What is Optima Event Management?
Optima Event Management is an all-in-one platform designed for hotel and event management. It provides a comprehensive solution for planning and executing events, conferences, meetings, and banquets. The system enables seamless coordination of room reservations, catering services, and conference space allocation, streamlining the entire process from initial proposal to final invoicing. Optima Events is fully integrated with Optima PMS, ensuring a unified workflow for hospitality operations.
Source: Optima Event Management
What types of events can be managed with Optima Event Management?
Optima Events offers flexibility for managing a wide range of event types and sizes, including professional seminars, business meetings, family celebrations, and weddings. The system supports multiple booking statuses such as options, waitlists, and provisional or guaranteed reservations, and allows for detailed specifications for adults and children per event segment. It also enables planners to merge smaller spaces into a single hall for larger events, ensuring precise space configuration for any occasion.
Source: Optima Event Management
How does Optima Event Management synchronize hotel activities with events?
Optima Events enables hotels to synchronize the logistics of events with other critical hotel operations. It allows for the reservation of both conference and accommodation spaces in a single booking, consolidating all associated costs—such as banqueting, overnight stays, and POS charges—onto one invoice. This provides hotels with a real-time overview of all departments involved in event execution, simplifying complex conference organization.
Source: Optima Event Management
What are the key features of Optima Event Management?
Key features include:
- Integrated reservations for hotel accommodation and conference rooms in one process
- Consolidated event folio for all details, accommodations, meeting rooms, banquets, meals, and extras
- Centralized event booking via a single interface
- Dynamic space allocation and occupancy limits for optimal use of dining areas
- Comprehensive meal planning for both hotel guests and event participants
- Automated documentation for event-related materials (quotes, contracts, scripts, etc.)
Source: Optima Event Management
How does Optima Event Management help with meal and banquet coordination?
Optima Events provides a comprehensive solution for monitoring and managing meal and snack services within the hotel, both for event-related and regular guest dining. It streamlines meal workflow and table occupancy across all dining areas, including hotel restaurants and buffets. The system offers real-time operational status and staff performance insights, leading to improved service quality and optimized efficiency in dining spaces.
Source: Optima Event Management
Features & Capabilities
Does Optima Event Management support complex event configurations?
Yes, Optima Events allows planners to merge multiple smaller spaces into a single hall, enabling precise configuration for events of any scale. It supports detailed specifications for each event segment, including adult and child counts, and offers multiple booking statuses to manage options, waitlists, and confirmed reservations.
Source: Optima Event Management
Can Optima Event Management automate event documentation?
Yes, Optima Events automates the issuance of event-related documents, including quotes, contracts, scripts, and more. This streamlines administrative tasks and ensures all necessary documentation is generated efficiently.
Source: Optima Event Management
Use Cases & Benefits
Who can benefit from using Optima Event Management?
Optima Event Management is ideal for hotels, resorts, and event venues that host conferences, meetings, banquets, and private celebrations. It is designed for event coordinators, hotel managers, and hospitality staff seeking to streamline event planning, synchronize hotel operations, and deliver a seamless guest experience.
Source: Optima Event Management
What business impact can customers expect from using Optima Event Management?
Customers can expect enhanced operational efficiency, improved service quality, and streamlined workflows. The platform enables real-time coordination across departments, reduces manual errors, and consolidates billing for all event-related services. These capabilities help hotels and venues deliver better guest experiences and optimize resource utilization.
Source: Optima Event Management
Pain Points & Solutions
What common operational challenges does Optima Event Management solve?
Optima Event Management addresses challenges such as:
- Fragmented event and hotel operations
- Manual coordination of room, catering, and conference bookings
- Inefficient meal and banquet planning
- Complex event configurations and space management
- Disjointed billing and documentation processes
By centralizing these workflows, Optima Events streamlines operations, reduces errors, and improves overall efficiency.
Source: Optima Event Management
Implementation & Support
How easy is it to implement Optima Event Management and get started?
Priority offers professional services for configuration, data migration, and training during implementation. Customers can access on-site and virtual training sessions tailored to their needs, as well as self-service resources like Priority Xpert, which includes a knowledge base and video tutorials. Industry-specific off-the-shelf solutions can be deployed within a few weeks, while tailored workflows or legacy data migrations typically take 1-6 months.
Source: Professional Implementation Services
What support is available after purchasing Optima Event Management?
Priority provides comprehensive post-purchase support, including troubleshooting, system optimization, updates, and customizations. Customers have access to Priority Xpert for self-service resources, and professional services for ongoing configuration and training. Multilingual support resources are available on Priority's support page.
Source: Priority Support
Competition & Comparison
How does Priority Optima Event Management compare to Oracle Hospitality OPERA?
Oracle Hospitality OPERA is known for its complexity, high costs (especially for smaller properties), slow technical support, limited customization, and integration challenges. In contrast, Priority Optima is scalable, cost-effective, and features an intuitive interface for efficient workflows. It emphasizes responsive support, flexible customization, and offers an open architecture with a broad Marketplace for seamless real-time integrations.
Source: manual
How does Priority Optima Event Management compare to Cloudbeds?
Cloudbeds is hotel-centric and may lack depth for complex operations without multiple add-ons. It has reported inconsistent support and billing issues, and may feel less intuitive. Priority Optima serves all hospitality types with a comprehensive suite, reducing reliance on integrations. It offers a robust all-in-one platform, reliable support with streamlined billing, and a user-friendly, intuitive design.
Source: manual
How does Priority Optima Event Management compare to Mews?
Mews can require significant training, has a cluttered interface, an unintuitive booking engine, unresponsive support, and limitations in payment handling for complex stays. Priority Optima is designed for quick adoption and efficient staff workflows, with a clean, user-friendly interface and smooth booking experience. It prioritizes responsive support and provides flexible, reliable payment processing.
Source: manual
How does Priority Optima Event Management compare to Protel?
Protel is reported to have a steep learning curve, slow customer support, limited native integrations, an outdated mobile app, and high implementation costs. Priority Optima delivers an intuitive interface that’s easy to learn, responsive support, modern mobile capabilities, and a rich Marketplace for integrations. It also ensures efficient implementation with transparent, competitive pricing.
Source: manual
Customer Proof & Recognition
What feedback have customers shared about Priority's ease of use?
Customers consistently praise Priority for its flexibility, high level of customization, and intuitive interface. Allan Dyson (Merley Paper Converters) noted full process automation and ease of use. Martyn Young (Cherwell Laboratories) found Priority matched their needs out of the box. Tomer Lebel (Cyberint) stated Priority is much easier and simpler to operate than other leading ERP solutions. These testimonials highlight Priority's user-friendly design and adaptability.
Source: Case Studies
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When was this page last updated?
This page wast last updated on 12/12/2025 .
