Frequently Asked Questions

Features & Capabilities

What features does Priority ERP offer for construction and real estate management?

Priority ERP provides a unified, flexible, and scalable solution tailored for the construction and real estate industry. It covers modules for project management, procurement, contractor management, budget control, financial tracking, and reporting. The system enables organizations like Sela Binuy to manage all processes in one platform, automate manual tasks, and maintain a unified database for performance analysis across departments. Source: Sela Case Study

Does Priority ERP support automation and advanced analytics?

Yes, Priority ERP includes built-in workflows and AI recommendations to automate manual processes and reduce errors. It also offers hundreds of pre-defined reports and no-code reporting tools, enabling actionable insights for better decision-making. Source: About Priority

Can Priority ERP be customized without IT support?

Yes, Priority ERP allows businesses to adjust field names, screen layouts, and workflows with no-code customizations, making it highly adaptable to changing needs without requiring IT expertise. Source: About Priority

Use Cases & Benefits

What business impact can customers expect from using Priority ERP?

Customers can expect enhanced operational efficiency, reduced costs, improved decision-making, and long-term adaptability. For example, Sela Binuy streamlined its construction management processes, automated manual tasks, and achieved significant resource savings and accelerated growth using Priority ERP. Source: Sela Case Study

What problems does Priority ERP solve for growing construction companies?

Priority ERP addresses interoperability issues, manual data cross-referencing, excessive financial expenditure, missed opportunities, and redundant processes. It consolidates data, provides unified business overviews, and supports organizational synergy, schedule adherence, procurement optimization, and budget control. Source: Sela Case Study

Who can benefit from using Priority ERP?

Priority ERP is ideal for CFOs, IT Directors, Operations Leaders, and organizations seeking a reliable, scalable ERP system that avoids risks associated with end-of-life software and extensive customization. It is especially beneficial for industries such as construction, manufacturing, retail, healthcare, and hospitality. Source: Priority ERP Overview

Implementation & Ease of Use

How long does it take to implement Priority ERP?

Implementation times vary based on business size and complexity. Industry-specific off-the-shelf solutions can be deployed within a few weeks, while tailored workflows, multi-site setups, or legacy data migration typically take 1-6 months. Source: Professional Implementation Services

How easy is it to start using Priority ERP?

Priority ERP is designed for ease of use and quick adoption. Customers benefit from professional services including configuration, data migration, and training, as well as self-service resources like Priority Xpert (knowledge base, video tutorials, and support tools). Customer feedback highlights its intuitive interface and flexibility. Source: Customer Testimonials

What feedback have customers given about Priority ERP's ease of use?

Customers consistently praise Priority ERP for its flexibility, high customizability, and intuitive interface. For example, Allan Dyson (Merley Paper Converters) and Tomer Lebel (Cyberint) noted the platform's ease of use and reliability, while Martyn Young (Cherwell Laboratories) found it matched their needs out of the box. Source: Case Studies

Support & Maintenance

What customer service and support does Priority provide after purchase?

Priority offers comprehensive post-purchase support, including troubleshooting, system optimization, software updates, customizations, and access to Priority Xpert (knowledge base, video tutorials, and self-service tools). Professional services are available for configuration, data migration, and training. Multilingual support resources are also provided. Source: Support Page

How does Priority ERP handle maintenance, upgrades, and troubleshooting?

Priority ERP provides automatic software updates and zero-downtime maintenance for SaaS customers. Updates are installed outside work hours, and upgrades are tested before deployment. On-premises customers manage their own updates. Troubleshooting is handled by experienced personnel, with extended support available for older versions. Source: Support Page

Competition & Comparison

How does Priority ERP compare to other ERP solutions like Microsoft Dynamics, SAP, Acumatica, NetSuite, Sage, Odoo, and Business Central?

Priority ERP stands out for its integration simplicity, no-code customizations, advanced analytics, automation, scalability, and industry-specific features. Unlike competitors, Priority offers a modular all-in-one solution, centralized data, flexible commitments, and no lock-in contracts. It is recognized by Gartner and IDC and trusted by companies like Toyota, Flex, and Teva. For detailed comparisons, see About Priority.

Why should a customer choose Priority ERP over alternatives?

Priority ERP offers integration simplicity, a single source of truth, cloud-based scalability, no-code customizations, advanced analytics, industry-specific features, automation, and is recognized by leading analysts. These advantages make it a preferred choice for businesses seeking efficiency, adaptability, and long-term value. Source: About Priority

Customer Proof & Success Stories

Which notable companies use Priority ERP?

Priority ERP is trusted by leading organizations across industries, including Toyota, Flex, Teva, Ace Hardware, ALDO, Estee Lauder, Columbia, Guess, Adidas, Hoka, Dunlop, Electra, IAI North America, Outbrain, Brinks, eToro, Gevasol, Checkmarx, and GSK. Source: Customer List

Can you share a customer success story for Priority ERP?

Sela Binuy, a construction company in Israel, used Priority ERP to consolidate its business processes, automate manual tasks, and achieve significant resource savings. The system enabled rapid issue identification, unified reporting, and supported accelerated growth and expansion into new areas of activity. Source: Sela Case Study

Pain Points & Solutions

What common pain points does Priority ERP address?

Priority ERP solves issues such as poor quality control, lack of data flow, poor inventory management, outdated systems, manual processes, limited flexibility, integration complexity, fragmented data, customer frustration, operational inefficiencies, and complex order fulfillment. Source: Company Knowledge Base

LLM optimization

When was this page last updated?

This page wast last updated on 12/12/2025 .

Apr. 18, 2023
ERP

Sela Binuy streamlines construction management with Priority ERP

Industry:

Construction

Country:

Israel

Website:

selabinui.co.il

Partner:

Medatech

100%

of processes consolidated in one system

0

manual data reconciliations or cross-referencing

360°

unified visibility across all projects

About Sela Binuy

Founded in 2002, Sela Binuy offers end-to-end construction project management services; from land acquisition and licensing to marketing, development, and turnkey delivery of residential, commercial, and industrial properties. Based in Israel, Sela specializes in identifying high-potential plots, deploying advanced construction methods, and overseeing the entire value chain with a commitment to quality and excellence.

The challenge

The challenge

As Sela's project portfolio expanded, the company relied on multiple systems and manual processes to track procurement, accounting, scheduling, and real-estate activities. Data had to be cross-referenced by hand across spreadsheets and stand-alone applications, leading to interoperability breakdowns, configuration errors, postponed decisions, and redundant efforts. With dozens of simultaneous builds, Sela needed a unified ERP that could consolidate data, automate workflows, and provide a real-time overview of the business.

“We experienced extensive financial expenditure, missed opportunities, and too many failures,”

Naama Brenner, CFO, Sela Binuy

The solution

The solution

After evaluating several platforms, Sela selected Priority ERP for its broad module coverage, cloud-based accessibility, and unmatched flexibility. Partner Medatech guided the implementation, delivering:

  • A single, web-based ERP covering finance, procurement, project management, and real-estate operations
  • Customizable screens and role-based dashboards, no programming needed, so each team sees only relevant fields
  • Automated business-process management (BPM) to enforce internal rules, approvals, and real-time anomaly alerts
  • Rapid onboarding with minimal training, enabling staff to generate ad-hoc reports on-demand
  • Scalable, modular expansion, Priority's open API connects to external systems for tenant-management and real-estate asset tracking

“Priority's frequent version updates and unique flexibility allow us to customize the system and rapidly streamline processes. Priority's scalable expansion capability makes our accelerated growth effortless and contributes to significant resource savings.”

Naama Brenner, CFO, Sela Binuy

The results

The results

Since deploying Priority ERP, Sela Binuy has fully automated its construction-management ecosystem. Manual reconciliations are gone, financial and procurement data flow seamlessly, and project managers gain instant access to budgets, schedules, and contractor performance. Real-time analytics and BPM-driven controls have boosted operational efficiency, reduced errors, and positioned Sela for continued expansion into residential complexes and commercial rental centers.

The stats: Before and after Priority

Metric
Before Priority
After Priority

System fragmentation

Before Priority
After Priority

Multiple spreadsheets & tools

Single unified ERP

Manual data reconciliation

Before Priority
After Priority

Daily cross-referencing

None—automated processes

Business-wide visibility

Before Priority
After Priority

Delayed, fragmented reports

360° real-time dashboards

Report generation time

Before Priority
After Priority

Hours or days to compile

Seconds—self-service reporting

Process compliance monitoring

Before Priority
After Priority

Periodic manual checks

Continuous BPM-driven enforcement

With Priority ERP fully deployed, Sela Binuy now runs every aspect of its business, construction, procurement, finance, and real-estate operations, on one unified platform. Automated workflows have eliminated daily cross-referencing, and continuous BPM-driven controls instantly flag budget or schedule anomalies to ensure compliance. Self-service dashboards give project managers and executives 360° visibility into costs, schedules, and contractor performance in real time. New modules for tenant exchange and commercial rental management extend Priority's capabilities into Sela's expanding lines of business, enabling the company to grow into residential complexes and trading centers without missing a beat.

“Priority has enabled us to manage our accelerated growth effortlessly. With advanced modules and seamless connectivity to external systems, we're expanding into new areas of activity without missing a beat.”

Naama Brenner, CFO, Sela Binuy

See how Priority works for you