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What Is a Point-of-Sale (POS) System and How Does it Work?

What Is A Point-Of-Sale (Pos) System And How Does It Work?

What is a POS system?

A point-of-sale (POS) is where you complete your customers’ purchase transactions and receive payments. This location can range from your store’s checkout counter to online checkout pages. A POS system, also known as “POS” in short, is a holistic solution to manage sales transactions. It consists of hardware and software tools that help customers pay for goods and services quickly. In addition, a POS system adds sales taxes, creates and prints receipts, and allows businesses to keep track of sales-related data.

Modern POS systems are mobile-enabled and can be accessed on smartphones and tablets, making it easier for staff to ensure quick checkouts.. In short, POS systems are comprehensive business solutions that help retailers to efficiently process sales and perform other related business functions. In addition, they also include certain basic retail-oriented modules such as inventory management, sales analysis, and reporting.

The Importance Of A POS System

There are multiple kinds of POS systems available for business owners today. However, they all have a single purpose — to help business owners clock in sales and ensure customers can quickly and easily make payments for goods and services. Customers will expect more seamless and effortless purchase experiences in the coming years. Hence, POS systems will continue to be the crucial piece of the retail puzzle.

Some of the essential functions of a POS system include managing your store’s day-to-day store-front and back-office operations, managing item catalogs and inventory, gaining a complete view of customer information, managing employees, and accessing optimized POS reports. These functions help retail owners ensure a frictionless purchase experience while ensuring sales figures continue to soar.

How does a POS system work?

First, a POS system records the customer’s products during checkout at the cash counter. The exact number of items being purchased is recorded alongside other purchase-related data. It also applies discounts and promotions, if applicable. Finally, the POS system collects and processes the payment and generates receipts. Savvier retailers often offer loyalty points and rewards at this stage to further nurture and retain customers. A modern POS saves all this information for future use.

Many types of POS systems are available today, each playing its role in helping retailers process sales as quickly as possible. Before choosing the right POS system, it is essential to understand the differences between the four broad categories of POS systems.

Standalone POS

Standalone POS systems have come a long way from being mere cash registers. They can now not only accept payments, but also perform advanced retail tasks that are helpful in a number of ways. While they still accept multiple forms of payment and make it easier for retail staff to process payments and seamlessly store customer information, they also help perform different retail-oriented backend operations.

Today’s sophisticated standalone POS devices also have integrated software and can save sales information on centralized servers. This is especially true if a tablet-based software program is being used. Some of the advanced features they now offer include reporting and analytics, integrated transaction processing, and essential inventory management.

However, most are designed to function as compact solutions for small businesses. They are good options for brick-and-mortar stores that have a limited number of staff. Advanced or not, standalone POS systems can only be used at a single location and are unsuitable for larger businesses that manage multiple checkout locations. Moreover, using multiple standalone POS systems requires overhead manual work to synchronize data between systems. Although it has the advantage of giving what small store owners need to process payments quickly, there are better options for those who plan to scale up their operations.

Omnichannel POS

An omnichannel POS helps retailers collect payments anytime, anywhere. Most importantly, it helps implement an omnichannel shopping strategy that gives customers a frictionless shopping experience. An omnichannel POS collects data from various touchpoints in real-time and ensures that customers get a uniform experience regardless of where they interact.

As most customers start their purchase journey on a particular platform but check out on another, omnichannel POS is the perfect solution to address non-linear buying behavior. It also creates a unified customer view that eliminates the problem of siloed and duplicated data.

Regardless of how erratic a customer’s buying behavior is, all data is updated in real-time across platforms so that customers get a seamless shopping and checkout experience regardless of the touchpoint. Both small and large businesses can use omnichannel POS systems, and it is perfect for scaling up alongside scaling down. However, it is important to note that all omnichannel POS systems may not allow scaling up operations, or support integrated payments.

Centralized POS

A centralized POS system is geared towards stores that have multiple physical and virtual locations. It gathers data from different stores, warehouses, and distribution centers to help retail businesses manage their sales more efficiently. Although centralized POS systems may seem similar to omnichannel POS systems, they offer more features and opportunities to scale up.

While omnichannel POS systems focus on enhancing customer experience by offering a unified shopping experience, centralized POS systems help retailers with several physical stores to manage their backend processes efficiently. Centralized POS systems possess all the omnichannel features in addition to helping retailers scale up and process payments seamlessly. It is particularly well-suited for businesses that have plans to grow in the near and distant future. Moreover, a centralized approach toward all data that is updated in real time helps businesses to foresee and leverage potential opportunities to scale up.

A centralized POS system is excellent for both B2C and B2B vendors, wholesalers, and retailers dealing with bulk materials and products.

Integrated POS

An integrated POS system not only records sales and accepts payments but also processes payments and completes transactions. It eliminates the need to manually enter purchase-related data manually, making checkout quicker and smoother.

Integrated POS systems focus more on the payment processing part of the checkout experience and help customers and retailers save time. As payments go through smoothly, customers are less likely to abandon carts at the counter or on the checkout page. In addition to credit cards, integrated POS systems accept multiple types of payments, such as Apple Pay, Google Pay, PayPal, gift cards, loyalty points, etc.

In addition to the specific focus on payments, an integrated POS system performs all the tasks a regular POS system does. However, unless specified, it cannot be taken for granted that an integrated POS system also provides an omnichannel shopping experience.

Comparison of Different Kinds of POS Systems

Features

Standalone POS

Omnichannel POS

Centralized POS

Integrated POS

Accept Payments

Yes

Yes

Yes

Yes

Integrated Transaction Processing

No

Maybe

Yes

Yes

Inventory Management

Maybe, but restricted to localized operations. 

Yes

Yes, and at scale in multiple physical locations.

Maybe

Reporting

Maybe

Yes

Yes

Yes

Multi-Channel Support

No

Yes

Yes

Maybe

Omnichannel Shopping Experience

No

Yes

Yes 

Maybe

Customer Engagement

No

Yes

Yes

Maybe

Real-time Data Sync

No

maybe

Yes

Maybe

Scalability

No

Maybe

High

High

Integration Capabilities

Maybe

Yes

Yes

Yes

If you want the most advanced and efficient POS system, look for a product that offers a centralized POS system. Centralized POS not only meets basic requirements like accepting payments and offering integration capabilities but also excels in areas crucial for business growth and operational efficiency. It offers a comprehensive set of features that not only meet the current needs of businesses but also anticipate future challenges, making it the most advanced and efficient POS system available.

How POS transactions work

A POS system allows retailers to accept payments and record purchase-related information. Typically, this is how a POS system works.

The customer presents the products he wishes to purchase at a physical store’s cash counter. Details of the items, such as price, quantity, batch number, etc., are manually or automatically entered. The customer then chooses a preferred payment method, such as a credit card, gift card, or one of the many newer payment options, such as PayPal, Apple Pay, or Google Pay.

Once the payment is complete, the sale is marked completed. Then, a receipt is generated, which can be printed or sent to the customer electronically. An integrated POS system takes this further and processes and completes the payment transaction, eliminating the need to enter details manually.

POS Hardware

A POS system consists of both hardware and software components. The hardware component helps retailers to accept card payments, view and enter product information, and manage customer data. Basic POS systems, including standalone POS systems, consist of a POS terminal that accepts card payments and prints receipts, and a connected monitor that is typically a computer (laptops or desktops). Today, most POS systems are mobile-enabled and can be used on smartphones and tablets, converting them into sophisticated POS terminals and monitors. Kiosk POS systems, which offer self-checkout solutions to customers, are connected to kiosk screens which are large in size. In addition, depending on the type of POS system you choose, you may have to additionally buy an EMV-compliant credit card reader, a cash drawer, a receipt printer, and a barcode scanner.

7 Important POS Software Features

Sales processing and management
Inventory management
Customer relationship management (CRM)
Employee management
Reporting and analytics
Security and compliance
Pricing and discount management

Sales processing and management

A POS system’s most important function is to accept different kinds of payment and complete sales transactions effortlessly. It also collects essential customer and purchase-related data, which helps generate valuable reports and insights. Sales and marketing teams can use these insights to identify top-performing products, high-value customers, and specific market trends. This helps them make data-driven decisions that lead to effective sales management. Most importantly, the sales team can kick-start sales campaigns that are based on real-time and historical data.

Inventory management

Inventory management is an important feature of a comprehensive POS system. After each successful sales transaction, the POS automatically updates the inventory to ensure that a particular item is sold. Retailers can access this information in the backend and ensure that the stock is replenished as and when required. This helps avoid issues related to under-stocking and overstocking. Most importantly, purchase orders are processed quickly and delivered to the customer on time.

Customer relationship management (CRM)

CRM functionality is an absolute must in a POS system. During checkout, important customer information such as billing address, payment details, and purchase-related information is stored. This helps later when customers request returns and refunds and also when they seek after-sales support. In some cases, this information also saves you from false chargeback claims, also known as friendly fraud. In addition, a POS with CRM generates richer insights that provide a clearer picture of each customer. This helps to personalize marketing communication and provide more meaningful customer support.

Employee management

Employee management helps you perform basic HR tasks such as creating and updating employee profiles at the store level. Most importantly, you can grant or remove access to various features of a POS system. It also helps employees to clock in and clock out and mark their attendance. Store managers can monitor how each team member performs and encourage them to be more productive.

Reporting and analytics

A POS system collects different kinds of data, starting from customer information to product-related data. In addition, it also gathers valuable information related to sales, returns, and success of loyalty programs. Many POS systems are equipped with predictive analytics, which help generate meaningful insights and reports. These smart insights can be used to make informed decisions that help drive more sales and enhance revenue figures.

Security and compliance

A POS system collects confidential and private information about customers. Stringent guidelines regarding data protection and safeguarding customer privacy require a POS system that offers security and compliance with regulations as a standard feature. Some regulations you must be aware of include the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA). Choose a POS system that offers encrypted transactions, fraud detection, regular software updates, and secure user authentication.

Pricing and discount management

Lastly, ensure that the POS you choose offers pricing and discount management. Depending on insights derived from inventory management, you will need to offer discounts to clear stock. You must also implement loyalty programs and reward points to nurture and sustain existing customers. Choose a POS that helps you implement customized discounts and loyalty programs quickly and easily. Most importantly, ensure that all this data is centralized so that the exact prices and deals are visible across all your physical stores and online touchpoints.

7 Important Point of Sale Hardware Components

POS terminal
POS monitor
EMV-compliant Credit Card Reader
Cash drawer
Receipt printer
Barcode scanner
POS software

POS terminal

A POS terminal is where the POS software performs its functions. This includes registering a sale, accepting payments, entering customer data, and performing other POS-related functions. Different kinds of POS terminals are available today, from basic standalone devices that read cards and print receipts to custom-designed hardware sold by vendors. However, in most cases, computers, smartphones, and tablets function as POS terminals.

Pos Terminal

POS monitor

The POS monitor displays important information necessary for cashiers and other staff to complete sales. In a basic standalone POS, a desktop computer or laptop is connected to the POS terminal. Advanced POS systems may use the desktop or laptop monitors to display information while a connected and dedicated device is used to swipe cards. In other situations, smartphones and tablets double up as both terminals and monitors. Kiosk POS systems use a large dedicated screen as the monitor. While desktops, laptops, and tablets support elaborate functionalities, smartphones are capable of most POS functionalities despite their small screen size.

EMV-compliant Credit Card Reader

EMV cards (short for “Europay, Mastercard, and Visa”) are successors of magnetic stripe cards. They are recognized and accepted by advanced payment terminals and POS systems. However, if you use a standalone POS system or an older card reader, EMV cards may not be supported. In such situations, you will need an EMV-compliant credit reader, which uses chip technology for enhanced payment security.

Cash drawer

Although most people have switched to using cards and digital wallets, cash is still in vogue. Market trends show that people continue to use cash to purchase items at brick-and-mortar stores. If you have a physical store, it is paramount to include a cash drawer as part of your POS ecosystem. A cash drawer helps you store cash safely and securely while allowing you to sort out currency notes accurately based on their denominations. Certain advanced cash drawers open automatically when they receive a message from the computer.

Receipt printer

A receipt printer is a device that prints credit card slips, invoices, and payment confirmations. Most people still prefer getting a physical copy of their receipts. Hence, receipt printers are an absolute must for physical stores. You may also need to print receipts and send them with the package if e-commerce is enabled. There are two kinds of receipt printers — thermal and dot-matrix. While thermal printers offer a superior quality of print, they’re expensive. Dot-matrix printers are cheaper, make a lot of noise, and the print quality is average.

Barcode scanner

Barcode scanners are perfect for large stores with several products in their catalog. A cashier just has to swipe the product across the scanner, and all the details will be entered automatically into the POS system. Barcode scanners are also very helpful in encouraging customer self-checkout. Some of the key advantages of using a barcode scanner include eliminating human errors, saving precious time, and offering customers a shorter wait time during checkout.

POS software

A POS software is essential to make the hardware components work. A good POS software has an easy-to-use user interface (UI), and enables enhanced user experience (UX). Make sure to connect all your POS-related hardware to your preferred POS software. This helps ensure that there is connectivity between all the devices and that pertinent data is synced, updated, and stored in real time on a centralized server.

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