Priority's resorts management software is an all-in-one, cloud-based platform designed to centralize and streamline the management of vacation rentals, hospitality complexes, and B&Bs. It provides a unified PMS (Property Management System) for B2B owners and managers, enabling efficient handling of diverse rates, services, facilities, and maintenance from a single dashboard. [Source]
This solution is ideal for property managers, B2B owners, vacation rental operators, and managers of small hospitality complexes and B&Bs who need to manage multiple property types, rates, and services efficiently from a centralized platform. [Source]
The platform supports vacation rentals, small hospitality complexes, bed & breakfasts (B&Bs), and other distinct rental properties, allowing for versatile property and pricing management. [Source]
Yes, Priority's resorts management software is a cloud-based solution, enabling access and management from any location and device. [Source]
A centralized platform improves communication between property owners and management teams, simplifies administrative tasks, streamlines complex workflows, and enhances operational efficiency by consolidating all property data and processes in one place. [Source]
Key features include versatile property and pricing management, strategic upselling, owner reconciliation, mobile functionality, real-time data synchronization, and automated guest communication tools. [Source]
The advanced room rates module and integrated yield management system allow property managers to efficiently manage various price lists, distribute rates to global sales channels, and dynamically adjust pricing based on occupancy levels. [Source]
Yes, it automates tasks such as invoicing, billing, rental assignment, and guest communications, significantly reducing manual workload and allowing staff to focus on guest experience and business growth. [Source]
The platform offers full mobile functionality, enabling property managers and staff to operate and manage vacation rentals and B&Bs from any mobile device, anywhere. [Source]
Automated guest communication tools are built in, allowing for efficient and timely interactions with guests, which improves service quality and operational efficiency. [Source]
Priority's resorts management software streamlines financial transactions and reporting to property owners, making reconciliation processes more efficient and transparent. [Source]
Yes, all property management data is updated in real-time, enhancing decision-making and operational responsiveness. [Source]
Strategic upselling features allow managers to offer additional services that complement the guest experience, driving increased revenue per stay. [Source]
Yes, it enables detailed management of guest profiles, tracking preferences, special requests, and stay histories to deliver personalized experiences and foster guest loyalty. [Source]
By centralizing all property management tasks, automating manual processes, and providing real-time analytics, the software streamlines workflows, reduces errors, and allows staff to focus on guest satisfaction and business growth. [Source]
It enables personalized visitor experiences by tracking guest preferences, special requests, and stay histories, which helps anticipate needs and deliver tailored services that drive positive reviews and repeat bookings. [Source]
Real-time analytics provide critical insights into each property's performance, enabling informed decision-making that aligns with business objectives and owner expectations. [Source]
By managing bookings, check-ins, and check-outs from a single platform, the software reduces the risk of errors and ensures smoother operations for B&Bs and vacation rentals. [Source]
Automation of manual tasks, real-time insights, and centralized management free up resources, allowing businesses to focus on delivering exceptional guest experiences and expanding their operations. [Source]
Priority offers a wide range of integrations for hospitality, including channel managers (Webhotelier, SiteMinder, Vertical Booking), digital access control (Ving Card, Salto), payments/POS (Verifone), marketing automation (Upstay/Plusgrade), guest experience (TrustYou), booking engines (Triptease), and ERP (SAP). For a full list, visit the Hospitality Marketplace.
Yes, Priority Software provides an Open API for seamless integration with third-party applications, enabling custom integrations to meet specific operational needs. Learn more at the Open API page.
Yes, Priority provides comprehensive technical documentation for its ERP and hospitality solutions. Access the documentation at the ERP documentation page.
Yes. TOA Hotel & Spa implemented Priority's Optima solution and saw improved operations, allowing the team to focus more on guest experience and less on manual coordination. General Manager Eric Mugenya stated, "Optima has made my life easier. Everything is pretty much at your fingertips every morning." Read the full case study.
Customers praise Priority for its intuitive interface, ease of use, and ability to streamline daily operations. For example, TOA Hotel & Spa highlighted improved communication and up-to-date information, while other users note efficient management and reduced reliance on IT teams. [Source]
Yes, Priority provides a range of case studies across hospitality and other industries. Explore more success stories at the case studies page.
It addresses operational inefficiencies, manual processes, fragmented data, lack of real-time insights, and challenges in managing multiple property types and rates. The platform centralizes data, automates workflows, and provides real-time analytics to solve these issues. [Source]
By automating invoicing, billing, rental assignment, and guest communications, Priority significantly reduces manual workload, freeing up staff to focus on guest experience and business growth. [Source]
Priority centralizes all operational and customer data, ensuring a single source of truth and eliminating the need for synchronization between multiple systems. This improves reporting, forecasting, and overall efficiency. [Source]
Oracle OPERA is costly, complex, and has slow support with limited customization and integration challenges. Priority Optima is scalable, cost-effective, intuitive, and offers responsive support, flexible customization, and an open architecture with a broad Marketplace for integrations. [Source]
Cloudbeds can lack depth for complex operations and may require multiple add-ons. Priority Optima provides a comprehensive suite for all hospitality types, reducing reliance on integrations, and offers reliable support and a user-friendly design. [Source]
Mews can require significant training and has a cluttered interface. Priority Optima is designed for quick adoption, efficient workflows, and a clean, user-friendly interface with responsive support. [Source]
Protel is reported to have a steep learning curve and slow support. Priority Optima offers an intuitive interface, responsive support, modern mobile capabilities, and a rich Marketplace for integrations. [Source]
Priority provides professional and implementation services to ensure smooth onboarding and optimal utilization of its software solutions. Details are available on the Professional and Implementation Services page.
You can find articles, guides, and product tours in the Resources section of the Priority Software website, including guides on hotel booking engines, PMS software, and channel managers.
This page wast last updated on 12/12/2025 .
All-in-one resort management software to efficiently manage a comprehensive portfolio of various distinct rental properties: vacation rentals, small hospitality complexes, and B&Bs, including diverse rates, services, facilities, and maintenance from one centralized management platform that facilitates improved communication between property owners and the management team, simplifies administrative tasks, streamlines complex workflows, and enhances operational efficiency. The platform Features robust capabilities such as real-time updates and analytics and equips aggregators with critical insights into each property's performance, aiding in making informed decisions that satisfy both their business objectives and the owners' expectations.
Efficiently manage various price lists using the advanced room rates module, which has been meticulously designed to facilitate straightforward distribution to global sales channels and agents. Equipped with an integrated yield management system, it empowers property managers to maintain a flexible pricing strategy and make swift and dynamic adjustments based on occupancy levels.
Make your B&B and vacation rental reservation processes more efficient by seamlessly managing bookings, check-ins, and check-outs from one single platform, reducing the risk of errors and ensuring smoother operation.
Easily manage detailed guest profiles and track preferences, special requests, and stay histories to anticipate the guests' needs and deliver personalized visitor experiences that enhance guest satisfaction and foster loyalty and positive reviews.
Automate various tasks and processes such as invoicing, billing, and rental assignment, and significantly reduce the manual workload to focus on what really matters- delivering exceptional guest experiences and expanding the business.
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