Frequently Asked Questions

Product Overview & Company Information

What is Priority Software and what does it do?

Priority Software is a leading provider of scalable, agile, and open cloud-based business management solutions. It serves organizations of all sizes and industries, offering real-time access to business data and insights from any device. Over 75,000 companies across 70 countries use Priority to manage and grow their businesses efficiently. Learn more.

What products and services does Priority Software offer?

Priority Software offers a comprehensive suite of business management solutions, including:

See the Company Profile for details.

Which industries does Priority Software serve?

Priority Software serves a wide range of industries, including agriculture, nonprofits, professional services, retail, hospitality, manufacturing, pharmaceutical, wholesale & distribution, electronics, healthcare, medical devices, software & technology, financial services, and construction. See all industries.

How many customers and partners does Priority Software have?

Priority Software is trusted by over 75,000 customers in more than 70 countries and has a network of 100+ partners worldwide.

Who are some notable customers of Priority Software?

Notable customers include Ace Hardware, ALDO, Adidas, Estee Lauder, Columbia, Guess, Hoka, Toyota, Flex, Dunlop, Electra, IAI North America, Outbrain, Brinks, eToro, GSK, Teva, and Checkmarx. See more customers.

Features & Capabilities

What are the key features of Priority Software?

Key features include:

Does Priority Software offer AI-powered capabilities?

Yes, Priority's aiERP suite embeds artificial intelligence and machine learning into its core architecture. Users can interact with the ERP using natural language, create complex business rules, generate and summarize reports, forecast demand, and optimize delivery routes. Learn more about aiERP.

What integrations does Priority Software support?

Priority Software supports over 150 plug & play connectors, unlimited API connectivity, and embedded integrations. Key integrations include:

See the Hospitality Marketplace and Cloud ERP for details.

Does Priority Software provide an open API?

Yes, Priority Software provides an Open API for seamless integration with third-party applications. This allows businesses to create custom integrations and tailor their systems to specific needs. Learn more about the Open API.

Is technical documentation available for Priority Software?

Yes, Priority Software provides comprehensive technical documentation for its ERP solutions, covering features, industries, and supported products. Access the documentation here.

Use Cases & Benefits

Who can benefit from using Priority Software?

Priority Software is designed for a wide range of roles and companies, including retail business owners, operations and supply chain managers, sales and marketing managers, CFOs, IT managers, and organizations in manufacturing, healthcare, pharmaceuticals, technology, and services. It is ideal for businesses seeking scalability, efficiency, and industry-specific solutions.

What core business problems does Priority Software solve?

Priority Software addresses:

What pain points does Priority Software address for retail businesses?

Priority Software helps retail businesses overcome:

It provides centralized management, real-time insights, automation, and omnichannel capabilities. Learn more.

How does Priority Software help with operational efficiency?

Priority Software boosts operational efficiency through built-in automated workflows, AI recommendations, centralized data, and real-time reporting. This reduces manual processes, improves resource utilization, and enables faster, data-driven decisions.

How does Priority Software support business growth and scalability?

Priority Software's cloud-based platform is designed for scalability, supporting high-volume transactions and adapting to business growth without the need for complex integrations or on-premises IT infrastructure. It enables continuous innovation and long-term value.

Customer Success & Social Proof

What feedback have customers given about Priority Software's ease of use?

Customers consistently praise Priority Software for its intuitive interface and user-friendly design. For example, Allan Dyson (Merley Paper Converters) noted that employees can manage daily tasks without relying on IT. On G2, Priority ERP has a rating of approximately 4.1/5, with users highlighting its simplicity and configurability. See more testimonials.

Can you share specific customer success stories with Priority Software?

Yes, examples include:

See all case studies here.

What industry recognition has Priority Software received?

Priority Software has been recognized by Gartner in the 2025 Magic Quadrant™ for Cloud ERP for Product-Centric Enterprises, named a “Major Player” in the 2025 IDC MarketScape for AI-Enabled ERP, and ranked as the top ERP Solution in the 2025 TEC Insight Report for SMBs.

How does Priority Software perform according to customer reviews?

Priority ERP has a customer rating of approximately 4.1/5 on G2. Users highlight its intuitive interface, ease of use, and configurability as major strengths. See reviews.

Competition & Comparison

How does Priority ERP compare to Microsoft Dynamics 365?

Microsoft Dynamics 365 requires heavy customization for industry needs and lacks smooth migration from Business Central. Priority ERP is user-friendly, flexible, customizable without IT support, and ensures compliance with FDA, GDPR, SOX, ISO9000, ISO27001, and SOC 2 Type 2.

How does Priority ERP compare to SAP Business One?

SAP Business One is powerful but complex, expensive, and lacks multi-company capabilities. Priority ERP is affordable, easy to use, maintains the same platform (no forced migrations), and supports true multi-company operations with automatic inter-company processes.

How does Priority ERP compare to Acumatica?

Acumatica focuses on cloud ERP but lacks industry-specific features, has limited WMS, a steep learning curve, and unpredictable pricing. Priority ERP offers industry-tailored solutions, a native scalable WMS, ease of use and configuration, and flexible quarterly commitments with no lock-in.

How does Priority ERP compare to NetSuite?

NetSuite is a strong cloud ERP but is expensive and enforces contract lock-in. Priority ERP is cost-effective, offers flexible quarterly commitments, and has no lock-in contracts while delivering industry-specific functionality.

How does Priority ERP compare to Odoo?

Odoo is open-source but has scalability limits, performance issues, long learning curves, and high implementation failure rates. Priority ERP provides structured implementation, scalability, proven methodologies, experienced partners, and quick user adoption.

How does Priority ERP compare to Sage X3?

Sage focuses on accounting, not full ERP, and many Sage products are nearing end-of-life. Priority ERP integrates accounting with analytics, automation, and industry features, and supports no-code customizations for apps, portals, workflows, and automation.

How does Priority ERP compare to Microsoft Business Central?

Business Central requires heavy coding for industry features and lacks specialized functionality for industries like manufacturing, retail, and pharma. Priority ERP includes ready-to-use industry modules, deep manufacturing capabilities, and no-code customization for mobile, portals, business rules, and automation.

How does Priority ERP compare to Microsoft Navision?

Microsoft Navision has reached end of life, forcing businesses to migrate. Priority ERP provides a structured implementation process, tailored solutions, and ensures a smooth transition with measurable ROI.

How does Priority Optima compare to Oracle Hospitality OPERA?

OPERA is costly, complex, and has slow support and integration challenges. Priority Optima is scalable, cost-effective, intuitive, and offers responsive support, flexible customization, and an open architecture with a broad Marketplace for integrations.

How does Priority Optima compare to Cloudbeds?

Cloudbeds can lack depth for complex operations and may have inconsistent support. Priority Optima serves all hospitality types with a comprehensive suite, robust all-in-one platform, reliable support, and a user-friendly design.

How does Priority Optima compare to Mews?

Mews can require significant training and has a cluttered interface. Priority Optima is designed for quick adoption, efficient workflows, a clean interface, and responsive support.

How does Priority Optima compare to Protel?

Protel has a steep learning curve and limited integrations. Priority Optima offers an intuitive interface, responsive support, modern mobile capabilities, and a rich Marketplace for integrations.

How does Priority Retail Management compare to ERP competitors like Microsoft, Oracle, Acumatica, and Sage?

These ERP providers offer generic capabilities and lack specialized retail management features. Priority Retail Management delivers a comprehensive ERP suite enhanced for retail, supporting multi-location, omnichannel, and high-volume environments—all in one platform without requiring additional integrations.

How does Priority Retail Management compare to POS and unified commerce providers like Aptos, LS Retail, Retail Pro, Enactor, and Oracle Retail?

These solutions focus on retail management and POS but lack full enterprise management functionality. Priority Retail Management offers an end-to-end solution with ERP, retail management, unified commerce, and POS natively integrated, eliminating costly integrations and ensuring smooth operations across the retail chain.

Support & Implementation

What professional and implementation services does Priority Software provide?

Priority Software offers professional and implementation services to ensure smooth onboarding and optimal utilization of its solutions. These services include project management, training, and ongoing support. Learn more.

What partnership opportunities are available with Priority Software?

Priority Software offers partnership opportunities, including technology partnerships and AWS partnerships. Partners can access the Priority Market and benefit from a strong ecosystem. Learn more about partnerships.

What is the Priority Market?

The Priority Market is a dedicated marketplace for extended solutions, offering add-ons and integrations to enhance Priority Software's core products. Visit Priority Market.

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When was this page last updated?

This page wast last updated on 12/12/2025 .

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Mar. 18, 2025
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Top ten reasons to Choose Priority ERP

Barry Spielman

Director of Product Marketing

Summarize with AI:

Who are we?

Priority Software is a leading business management solution provider that empowers companies to manage their daily operations with ease. With over 35 years in the tech industry, and with global recognition from leading analysts such as Gartner, IDC, TEC and Third Stage Consulting, we are a trusted partner for some of the world's most prestigious organizations, delivering innovative solutions that help them to optimize their processes and increase productivity.

Our focus on innovation and customer satisfaction has enabled us to grow into a global enterprise with more than 15,000 ERP customers and a presence in more than 70 countries and dozens of industries. Driven by innovation, excellence, teamwork and an intimate approach to working with our customers, Priority is committed to delivering solutions that empower businesses to achieve their goals by offering a smart business management platform and the tools to manage their daily operations smoothly and efficiently.

1. Unlimited possibilities with an agile, flexible and open ERP platform

Priority's ERP platform is designed to provide you with the flexibility to tailor the software to your current business needs, swiftly adapt to market dynamics and accommodate new business models and expansion into new geographies and markets. Priority takes pride in its openness and flexibility. Recognizing that organizations often have multiple systems beyond ERP, Priority's open platform ensures seamless integration and harmonious operation with other platforms, offering more than 25 localizations, limitless connectivity to other systems via APIs, connectors, embedded integrations and partnerships with technology vendors and independent software vendors (ISVs). Priority offers a larger marketplace with complementary solutions that enhance its ERP offering.

On the flexibility side, Priority offers customizations which can be done by the customers themselves, that cater to unique business requirements including intelligent workflows through a no-code BPM (Business Process Management) tool and other features. Priority enables businesses to respond quickly to continuous changes in their environment, making it easier to adapt to new technologies and trends and implement new practices.

2. Robust functionality – Ticks all the boxes

With several decades of development and innovation, Priority stands out in the industry as one of the most robust and comprehensive ERP platforms available. Priority ERP supports an impressive array of in-depth functionalities and tools covering financials, CRM and sales, supply chain management, manufacturing, distribution customer service project management, warehouse management, equipment rental, human resources management, business intelligence, business process management, mobile app generation, portal generation and more.

3. Priority ERP maximizes ROI with low TCO

Priority ERP not only offers very robust functionality, it also maintains a total cost of ownership significantly lower than other solutions available in the market. With a low barrier to entry and the ability to scale users, Priority ERP is the perfect choice for any business striving for a maximum return on investment.

As your business grows, you do not need to worry that you will outgrow the Priority system, rather you can scale with it. Priority gives you everything you need when you are both a small and big business, with no need to start all over and deploy other systems when reaching a certain threshold of growth.

4. Carry your business with you with mobile ERP

Priority's mobile ERP applications provide access to all the ERP functionalities from any mobile device or tablet, meaning real-time access, update and visibility of your business operations anywhere and at any time. An always on mobile solution designed to meet the needs for today's always moving workforce, customers can either use a wide section of ready to use mobile apps tailored for specific professionals or customize their own mobile apps based on their unique workflows and needs, in minutes and with no need for coding.

5. Enhance productivity with AI-driven insights

AI plays a central and growing role in Priority ERP. The platform empowers businesses with AI-driven personalization and customization, as well as an Automation Hub that streamlines tedious and repetitive manual tasks. It also helps users analyse their usage patterns and customizes their workspace for them, providing a truly personalized ERP experience. And the personalization extends into business processes as well as the system continuously learns from user behaviour and makes recommendations accordingly.

And that's only the tip of the iceberg. An example for Priority ERP AI that provides tangible, measurable benefits to users, Priority's AI- powered information panel shows data in real time that users may need from various areas of the system in order to help users make better data driven business decisions. Users can provide natural language requests into the search function and the system will carry out the tasks. The system provides an AI-driven email text editor to enhance grammar, tone of voice, style and meaning. Another more business specific example is an AI powered distribution planning functionality that uses smart AI algorithms to generate optimized distribution routes for companies, that minimize transportation costs and reduce delivery time.

6. Enhanced performance with Cloud ERP (AWS)

Priority's partnership with AWS enables businesses to harness the power of the cloud to drive innovation and growth. Customers enjoy high-level performance and significantly enhanced cloud efficiency in a full SaaS environment including an expansive cloud workload, highly secure and trusted cloud platform, with virtually unlimited data storage, and improved speed.

Priority Cloud ERP provides significant advantages to users including enhancing performance, scalability, accessibility and availability> Beyond these factors as well as the ability to constantly update the system and provide users with the most up to date software version and the cost savings involved with reduced operating and maintenance costs, the system is highly secure. Leveraging AWS' core services and best practices to create a secure business environment, security measure include: an ongoing 24/7 security monitoring of all system elements (OS, DB, network, etc.), role-based access restriction and data encryption; a built in proactive threat detection mechanism and severity based SLA; upstream compliance with the highest security standards including SOC1/SSAE 16/ISAE 3402 (formerly SA 70 Type II); SOC 2, FISMA, DIACAP and FedRamp, PCI DSS Level 1, ITAR, and FIPS 140-2.

7. Powerful manufacturing capabilities

Industry analysts consistently point out Priority's strengths regarding its ERP manufacturing offering. Specially designed for manufacturers, Priority Manufacturing ERP software provides a 360 degree, real time view of production facility performance, tracking, and enhancement capabilities. Using a wide range of reports and analytics to help optimize operations, improve visibility and remove inefficiencies. Priority's Manufacturing ERP software's automated processes empower seamless and immediate synchronization between units, preventing delays and errors, from engineering all the way to production.

8. Built-in warehouse management system

Priority's highly scalable differentiated Warehouse Management System (WMS) offering utilizes unique customization features and advanced AI based capabilities that allow companies to automate workflows, operated sophisticated warehousing and distribution processes and quickly and easily adjust to changing customer demands and market conditions. With Priority WMS you can streamline your logistics cycle with real time visibility, resulting in rapid and accurate responses to inventory movements and facilitating holistic control over warehousing operations and resource optimization.

9. Award winning ERP, recognized by leading analysts

Priority has been recognized by leading industry analysts such as Gartner® which positioned Priority as a niche player for a fourth year running in its Magic Quadrant(TM) for Cloud ERP for Product Centric enterprises and by IDC for a third consecutive year as a Major Player in its MarketScape for SaaS and Cloud ERP report. Priority was placed first in the 2025 TEC Insight for SMBs and notes as an “up and coming” ERP to take note of by Third Stage Consulting founder and CEO, Eric Kimberling.

10. Regulatory compliance

Priority keeps pace with government regulations and industry standards such as ISO-27001, HIPAA, GDPR and MTD and HMRC (UK) in global regions as required, helping to ensure at our customers are regulatorily compliant. The Company implements data security, privacy, and portability protocols and provides thorough documentation and related security for audits, as well as assigning, tracking and recording all compliance and assessment related activities.

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The Author

Barry Spielman

Director of Product Marketing

Barry Spielman is a seasoned B2B marketing professional. A skilled public speaker and organizer, Barry has managed large teams and executed complex initiatives across PR, analyst relations, events, SEO, and advertising. With a track record of publishing content and achieving industry recognition, he is known for his excellent interpersonal skills and collaborative approach to achieving results.