What You'll Own
- Product, solution, and platform positioning across lines of business, industries and buyer personas
- Differentiated value propositions focused on business outcomes
- Translate complex product capabilities into simple, credible messaging.
- Go-to-market strategy for new solutions, major releases, and portfolio initiatives
- Sales and partner enablement (decks, demos, battlecards, ROI narratives)
- Competitive intelligence and category differentiation
- Product and solution narratives for analyst engagement
- Voice-of-customer insights and customer storytelling
- Leadership and development of the Product Marketing team
What We're Looking For
- 10+ years of Product Marketing experience in B2B SaaS / enterprise software
- Proven ownership of positioning, messaging, and GTM for complex products or portfolios
- Strong experience with sales enablement and competitive strategy
- Experience working with industry analysts
- Excellent communication skills and executive presence
- People-management experience
- Fluent English and Hebrew (written and verbal) – Nice to Have
- Experience with business management platforms or multi-product portfolios
- Global GTM experience