Frequently Asked Questions

Product Information

What is Priority Equipment Rental ERP?

Priority Equipment Rental ERP is a comprehensive, cloud-based solution designed to streamline and automate all aspects of equipment rental management. It provides real-time tracking of equipment location, condition, and availability, helping businesses optimize work processes and boost efficiency. Learn more.

How does Priority Equipment Rental ERP help improve efficiency?

The solution automates daily rental operations, provides a real-time view of inventory, and streamlines processes such as planning, tracking, reservations, supply, and returns. This ensures on-time delivery, reduces manual labor, and increases transparency across the rental lifecycle.

What types of businesses can benefit from Priority Equipment Rental ERP?

Any business involved in equipment rental—including construction, agriculture, manufacturing, and logistics—can benefit from Priority Equipment Rental ERP. The platform is scalable and adaptable to organizations of all sizes, from small businesses to global enterprises.

Is Priority Equipment Rental ERP a cloud-based solution?

Yes, Priority Equipment Rental ERP is a cloud-based platform, enabling real-time access to business data and insights from any desktop or mobile device. This supports remote work, scalability, and seamless updates.

Can I download a brochure for Priority Equipment Rental ERP?

Yes, you can download a detailed brochure about Priority Equipment Rental ERP from the official website. Download brochure.

Features & Capabilities

What are the key features of Priority Equipment Rental ERP?

Key features include real-time equipment tracking, automated operations, robust pricing options, smart billing algorithms, comprehensive reservation management, and access to real-time analytics and reports. The solution also supports flexible pricing models and automated inventory management.

How does the real-time tracking feature work?

Real-time tracking provides complete visibility into equipment location, condition, and availability. This enables businesses to optimize utilization, prevent overbooking, and ensure timely delivery and returns.

Does Priority Equipment Rental ERP support flexible pricing models?

Yes, the system offers flexible pricing options, including per day, week, month, and more. Pre-defined pricelists help avoid underpricing or missing out on deals, and you can tailor pricing to meet customer needs.

How does the smart billing algorithm benefit my business?

The smart billing algorithm reduces errors and saves time by automating billing for rented equipment and related costs. It allows you to combine rental billing with other sales activities, streamlining the process and minimizing manual intervention.

Can I automate daily rental operations with Priority Equipment Rental ERP?

Yes, the platform automates daily operations such as inventory management, delivery and return scheduling, and deadline tracking. This helps businesses maintain accuracy and never miss a deadline.

Does the system provide analytics and reporting?

Yes, Priority Equipment Rental ERP offers real-time reports, analytics, and insights to help inform smarter business decisions and improve operational efficiency.

Can I manage package rental deals using Priority Equipment Rental ERP?

Yes, you can manage package rental deals by bundling various equipment or items with associated pricing and rental terms. The system tracks inventory, manages contracts, generates invoices, and facilitates customer interactions for package rentals.

Does Priority Equipment Rental ERP manage transport and fleets?

Yes, the system includes features for managing transport and fleets, such as scheduling and tracking equipment movement, optimizing delivery routes, and monitoring maintenance schedules for rental vehicles.

How customizable is Priority Equipment Rental ERP?

The software is highly customizable, allowing you to add custom data fields, define workflows, create tailored reports, and configure user roles and permissions to fit your unique rental processes and industry requirements.

Is Priority Equipment Rental ERP scalable?

Yes, the solution is designed for scalability, supporting growing inventories, customer bases, and transaction volumes as your business expands, without requiring a complete system overhaul.

Integrations & Technical Requirements

Does Priority Equipment Rental ERP offer API access?

Yes, Priority Software provides an Open API, enabling seamless integration with third-party applications and custom solutions. This allows businesses to tailor their systems to specific operational needs. Learn more.

What integration options are available with Priority Software?

Priority Software offers over 150 plug & play connectors, RESTful API, ODBC drivers, SFTP file integration, and embedded integrations. This ensures unlimited connectivity with best-of-breed vendors and legacy systems. See integrations.

Is technical documentation available for Priority Equipment Rental ERP?

Yes, comprehensive technical documentation is available, covering features, industries, and supported products. Access the documentation at Priority's ERP documentation page.

Can Priority Equipment Rental ERP integrate with other business management solutions?

Yes, the platform is designed for seamless integration with other business management solutions, including ERP, CRM, financial management, and supply chain systems, supporting end-to-end business processes.

Use Cases & Benefits

How does Priority Equipment Rental ERP improve the customer experience?

The system enables faster order processing, real-time inventory tracking, and personalized communication. Customers benefit from accurate availability information, self-service portals, and automated billing, resulting in a seamless and positive rental experience.

What business problems does Priority Equipment Rental ERP solve?

It addresses challenges such as poor inventory management, lack of real-time data, manual processes, billing errors, and operational inefficiencies. The solution centralizes data, automates workflows, and provides actionable insights for better decision-making.

How does Priority Equipment Rental ERP help with inventory management?

The platform optimizes inventory levels, improves forecasting and demand planning, and ensures accurate tracking of equipment availability and condition, reducing overstocking and underutilization.

Can Priority Equipment Rental ERP help reduce operational costs?

Yes, by automating manual processes, optimizing resource utilization, and providing real-time insights, the solution helps reduce operational costs and improve profitability.

Is Priority Equipment Rental ERP suitable for multi-location businesses?

Yes, the platform supports multi-location operations, enabling centralized management of inventory, reservations, and billing across different sites.

How does Priority Equipment Rental ERP support compliance and reporting?

The system provides real-time traceability, centralized data, and automated reporting tools to help businesses meet regulatory requirements and maintain accurate records.

Can Priority Equipment Rental ERP be used by companies in regulated industries?

Yes, Priority ERP solutions are designed to support compliance with industry regulations, including FDA, GDPR, SOX, ISO9000, ISO27001, and SOC 2 Type 2, making them suitable for highly regulated sectors.

How does Priority Equipment Rental ERP help with order fulfillment?

The solution offers end-to-end order fulfillment capabilities, optimizing order routing, inventory utilization, and automating workflows to ensure timely and accurate deliveries.

Customer Success & Proof

What feedback have customers given about Priority ERP's ease of use?

Customers consistently praise Priority ERP for its intuitive interface and user-friendly design. For example, Allan Dyson of Merley Paper Converters highlighted the system's ease of use, and Tomer Lebel of Cyberint noted that Priority is much easier and simpler to operate compared to other ERP solutions. Priority ERP has a 4.1/5 rating on G2. See testimonials.

Can you share specific case studies of customers using Priority solutions?

Yes, for example, Solara Adjustable Patio Covers improved project turnaround times, Nautilus Designs achieved 30% growth in order volume, and Dunlop Systems and Components increased trust in data accuracy after implementing Priority ERP. Read more case studies.

Who are some of Priority Software's notable customers?

Notable customers include Toyota, Flex, Teva, Ace Hardware, ALDO, Adidas, GSK, Outbrain, and Dunlop. These organizations use Priority solutions for operational efficiency and data accuracy. See customer list.

What industry recognition has Priority Software received?

Priority Software has been recognized by leading analysts such as Gartner and IDC, and was ranked #1 by TEC in 2025. It has also been included in the Gartner Magic Quadrant for five consecutive years. See details.

Competition & Comparison

How does Priority Equipment Rental ERP compare to Microsoft Dynamics 365?

Microsoft Dynamics 365 often requires heavy customization for industry needs and lacks smooth migration from Business Central. Priority ERP is user-friendly, flexible, and customizable without IT support, and supports compliance with major regulations.

How does Priority Equipment Rental ERP compare to SAP Business One?

SAP Business One is powerful but complex and expensive, with limited multi-company capabilities. Priority ERP is affordable, easy to use, and supports true multi-company operations with automatic inter-company processes.

How does Priority Equipment Rental ERP compare to NetSuite?

NetSuite is a strong cloud ERP but is expensive and enforces contract lock-in. Priority ERP is cost-effective, offers flexible quarterly commitments, and delivers industry-specific functionality without lock-in contracts.

How does Priority Equipment Rental ERP compare to Odoo?

Odoo is open-source but has scalability limits, performance issues, and a long learning curve. Priority ERP provides structured implementation, scalability, and proven methodologies for quick user adoption.

What makes Priority Equipment Rental ERP different from other equipment rental solutions?

Priority stands out with its modular, all-in-one platform, no-code customizations, advanced analytics, automation, and industry-specific features. It eliminates integration complexity and provides a single source of truth for all operational data.

Why should I choose Priority Equipment Rental ERP over alternatives?

Priority offers integration simplicity, cloud-based scalability, no-code customizations, advanced analytics, automation, and industry recognition. It is trusted by leading companies and consistently recognized by analysts for innovation and value.

Support & Implementation

What professional and implementation services are available for Priority Equipment Rental ERP?

Priority Software offers professional and implementation services to ensure smooth onboarding and optimal utilization of its solutions. These services include consulting, training, and ongoing support. Learn more.

Is customer support available for Priority Equipment Rental ERP?

Yes, Priority Software provides customer support and resources, including documentation, product tours, webinars, and direct support channels to assist users throughout their journey. Access support.

How long does it take to implement Priority Equipment Rental ERP?

The implementation timeframe depends on business size and requirements. Priority Software's structured implementation process and experienced partners help ensure a smooth and efficient rollout.

Are training resources available for new users?

Yes, Priority Software provides training resources, including product tours, webinars, and documentation, to help new users quickly become proficient with the system.

Can I request a demo of Priority Equipment Rental ERP?

Yes, you can schedule a no-obligation demo with Priority Software experts to see how the solution can streamline your operations. Book a demo.

Pricing & Plans

How can I get pricing information for Priority Equipment Rental ERP?

You can request detailed pricing information by visiting the official pricing page or contacting the sales team. Get pricing.

Are there different plans available for Priority Equipment Rental ERP?

Yes, Priority Software offers various plans tailored to different business sizes and needs. Contact the sales team to find the right plan for your business.

Is there a contract lock-in with Priority Equipment Rental ERP?

No, Priority ERP offers flexible quarterly commitments and does not enforce contract lock-in, providing businesses with greater flexibility and control.

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When was this page last updated?

This page wast last updated on 12/12/2025 .

Equipment Rental ERP

Improve efficiency with real-time tracking.

Optimize work processes and boost efficiency with real-time tracking of equipment location, condition and availability.

signature on a tablet 2 01

Enhance efficiency and transparency with comprehensive equipment rental management

Simplify and streamline your equipment rental processes with an automated, comprehensive, real-time view of your entire rental inventory. From pricing and charges, to planning, tracking, reservations, supply, and returns, Priority's Equipment Rental solution ensures on-time delivery and full transparency.

See how Priority works for you.

Take a quick tour and see how you can simplify your entire equipment rental management directly from your ERP

Priority's equipment rental solution maximizes management efficiency

full view

Gain a comprehensive view of your equipment booking and reservations

streamline

Streamline work processes and save time and resources with automation

payments

Bill customers accurately and efficiently with just a click of a button, avoiding errors and reducing manual labor

analytics and bi

Access real-time reports, analytics, and insights to inform smarter business decisions

Schedule a no-obligation call with one of our experts to get expert advice on how Priority can help streamline your operations.

Sales manager

Key features

Embedded AI with aiERP

Priority's aiERP helps your teams work faster, make better decisions, and automate routine work without disrupting existing processes.
AI is embedded directly into the ERP, giving users answers, insights, and automation exactly where they work, reducing manual effort, accelerating decisions, and turning operational data into real, day-to-day business value.

With aiERP, users can interact with the system using natural language to query data, create business rules, and automate workflows; improve planning with AI-driven demand forecasting; optimize deliveries through intelligent route planning; generate smarter communications with AI-assisted content creation; and gain clearer visibility through AI-powered analytics, helping organizations respond faster, operate more efficiently, and stay in control as they scale.

Availability & reservations

Streamline your equipment rental processes with a clear and intuitive graphic interface, giving you complete visibility of your equipment availability and reservations.

 

Optimize your rental utilization to meet your customers' dynamic needs, ensuring increased customer satisfaction. Benefit from real-time data and analytics to make informed decisions and improve your business efficiency.

Robust pricing

Offer flexible pricing options for rentals, including per day, week, month, and more, to accommodate various pricing needs.

 

Utilize pre-defined pricelists to avoid underpricing or missing out on a deal.

Automated operations

Automate your daily rental operations and easily maintain an accurate inventory.

 

Keep track of delivery, return deadlines, and more to streamline your rental process and never miss a deadline.

Smart billing algorithm

Reduce billing errors and save time with smart rental billing tools.

 

Easily bill customers for rented equipment and other rental-related costs and combine rental billing with other sales activities.

 

Avoid manual errors and streamline your billing processes for maximum efficiency.

FAQs

Can I manage package rental deals using equipment rental ERP?

Yes, you can manage package rental deals using equipment rental ERP systems. Many modern equipment rental ERP solutions offer comprehensive functionality to handle package rental deals effectively. These systems typically allow you to create and manage package deals by bundling together various equipment or items with associated pricing and rental terms. You can define package details, such as rental duration, rates, included items, and any special terms and conditions. The ERP system will manage inventory availability, track rental contracts, generate invoices, and facilitate customer interactions related to package rentals. This capability enables equipment rental businesses to offer flexible and attractive package deals to customers, streamline rental operations, and efficiently handle package-related transactions and logistics.

How can equipment rental erp help improve the customer experience?

Equipment rental ERP can significantly improve the customer experience in several ways. Firstly, it enables faster and more efficient order processing and reservation management, ensuring prompt responses to customer inquiries and requests. The system's real-time inventory tracking ensures accurate availability information, preventing overbooking or out-of-stock issues. With integrated customer data, it allows for personalized communication, ensuring customers receive tailored offers and recommendations. The ERP's self-service portal empowers customers to check equipment availability, place orders, and make payments conveniently, enhancing overall satisfaction and convenience. Moreover, ERP's automated invoicing and billing streamline the payment process, reducing delays and errors. Overall, equipment rental ERP simplifies processes, minimizes friction points, and provides a seamless and positive rental experience, leading to higher customer loyalty and retention.

Does equipment rental ERP manage transport and fleets?

Yes, equipment rental ERP systems often include features to manage transport and fleets. These systems facilitate effective transportation management by allowing businesses to schedule and track the movement of equipment to and from customer locations or job sites. ERP systems can manage the logistics of coordinating deliveries and pickups, optimizing routes for efficiency and cost-effectiveness. Additionally, fleet management capabilities help monitor the maintenance schedules and performance of rental equipment vehicles, ensuring they remain in good condition and minimizing downtime. By incorporating transport and fleet management functionalities, equipment rental ERP systems enhance overall operational efficiency, improve customer service with timely deliveries, and provide better control over the entire rental process.

How customizable is the software?

Rental ERP software is generally highly customizable to meet the unique needs of equipment rental businesses. These systems offer a wide range of customization options, such as adding custom data fields, defining workflows, creating tailored reports and dashboards, and configuring user roles and permissions. Rental ERP software can be adapted to fit specific rental processes and industry requirements, making it a flexible solution for various types of rental businesses, including equipment rental, vehicle rental, and more. However, businesses should consider that extensive customization may require additional development and consulting services, so it's essential to assess their specific needs and work closely with the ERP vendor or implementation partner to determine the appropriate level of customization for their organization.

Is equipment rental ERP software scalable?

Yes, equipment rental ERP software is designed to be scalable. Scalability refers to the software's ability to handle an increasing amount of data, users, and transactions as a business grows. Most modern equipment rental ERP solutions are built with scalability in mind, allowing businesses to expand their operations without significant disruptions or the need for a complete system overhaul. These ERP systems can accommodate growing inventories, customer bases, and transaction volumes while maintaining optimal performance. Scalability ensures that the ERP software can adapt to the changing needs and demands of the rental business, making it a viable long-term solution for organizations of various sizes and future growth plans.

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