Frequently Asked Questions

Product Overview & Company Information

What is Priority Software and what does it do?

Priority Software is a leading provider of scalable, agile, and open cloud-based business management solutions. It serves organizations of all sizes and industries, offering real-time access to business data and insights from any device. Over 75,000 companies across 70 countries use Priority to manage and grow their businesses efficiently. Learn more.

What products and services does Priority Software offer?

Priority Software offers a comprehensive suite of business management solutions, including:

See the Company Profile for details.

Which industries does Priority Software serve?

Priority Software serves a wide range of industries, including agriculture, nonprofits, professional services, retail, hospitality, manufacturing, pharmaceutical, wholesale & distribution, electronics, healthcare, medical devices, software & technology, financial services, and construction. See all industries.

How many customers and partners does Priority Software have?

Priority Software is trusted by over 75,000 customers in more than 70 countries and has a network of 100+ partners worldwide.

Who are some notable customers of Priority Software?

Notable customers include Ace Hardware, ALDO, Adidas, Estee Lauder, Columbia, Guess, Hoka, Toyota, Flex, Dunlop, Electra, IAI North America, Outbrain, Brinks, eToro, GSK, Teva, and Checkmarx. See more customers.

Features & Capabilities

What are the key features of Priority Software?

Key features include:

Does Priority Software offer AI-powered capabilities?

Yes, Priority's aiERP suite embeds artificial intelligence and machine learning into its core architecture. Users can interact with the ERP using natural language, create complex business rules, generate and summarize reports, forecast demand, and optimize delivery routes. Learn more about aiERP.

What integrations does Priority Software support?

Priority Software supports over 150 plug & play connectors, unlimited API connectivity, and embedded integrations. Key integrations include:

See the Hospitality Marketplace and Cloud ERP for details.

Does Priority Software provide an open API?

Yes, Priority Software provides an Open API for seamless integration with third-party applications. This allows businesses to create custom integrations and tailor their systems to specific needs. Learn more about the Open API.

Is technical documentation available for Priority Software?

Yes, Priority Software provides comprehensive technical documentation for its ERP solutions, covering features, industries, and supported products. Access the documentation here.

Use Cases & Benefits

Who can benefit from using Priority Software?

Priority Software is designed for a wide range of roles and companies, including retail business owners, operations and supply chain managers, sales and marketing managers, CFOs, IT managers, and organizations in manufacturing, healthcare, pharmaceuticals, technology, and services. It is ideal for businesses seeking scalability, efficiency, and industry-specific solutions.

What core business problems does Priority Software solve?

Priority Software addresses:

What pain points does Priority Software address for retail businesses?

Priority Software helps retail businesses overcome:

It provides centralized management, real-time insights, automation, and omnichannel capabilities. Learn more.

How does Priority Software help with operational efficiency?

Priority Software boosts operational efficiency through built-in automated workflows, AI recommendations, centralized data, and real-time reporting. This reduces manual processes, improves resource utilization, and enables faster, data-driven decisions.

How does Priority Software support business growth and scalability?

Priority Software's cloud-based platform is designed for scalability, supporting high-volume transactions and adapting to business growth without the need for complex integrations or on-premises IT infrastructure. It enables continuous innovation and long-term value.

Customer Success & Social Proof

What feedback have customers given about Priority Software's ease of use?

Customers consistently praise Priority Software for its intuitive interface and user-friendly design. For example, Allan Dyson (Merley Paper Converters) noted that employees can manage daily tasks without relying on IT. On G2, Priority ERP has a rating of approximately 4.1/5, with users highlighting its simplicity and configurability. See more testimonials.

Can you share specific customer success stories with Priority Software?

Yes, examples include:

See all case studies here.

What industry recognition has Priority Software received?

Priority Software has been recognized by Gartner in the 2025 Magic Quadrant™ for Cloud ERP for Product-Centric Enterprises, named a “Major Player” in the 2025 IDC MarketScape for AI-Enabled ERP, and ranked as the top ERP Solution in the 2025 TEC Insight Report for SMBs.

How does Priority Software perform according to customer reviews?

Priority ERP has a customer rating of approximately 4.1/5 on G2. Users highlight its intuitive interface, ease of use, and configurability as major strengths. See reviews.

Competition & Comparison

How does Priority ERP compare to Microsoft Dynamics 365?

Microsoft Dynamics 365 requires heavy customization for industry needs and lacks smooth migration from Business Central. Priority ERP is user-friendly, flexible, customizable without IT support, and ensures compliance with FDA, GDPR, SOX, ISO9000, ISO27001, and SOC 2 Type 2.

How does Priority ERP compare to SAP Business One?

SAP Business One is powerful but complex, expensive, and lacks multi-company capabilities. Priority ERP is affordable, easy to use, maintains the same platform (no forced migrations), and supports true multi-company operations with automatic inter-company processes.

How does Priority ERP compare to Acumatica?

Acumatica focuses on cloud ERP but lacks industry-specific features, has limited WMS, a steep learning curve, and unpredictable pricing. Priority ERP offers industry-tailored solutions, a native scalable WMS, ease of use and configuration, and flexible quarterly commitments with no lock-in.

How does Priority ERP compare to NetSuite?

NetSuite is a strong cloud ERP but is expensive and enforces contract lock-in. Priority ERP is cost-effective, offers flexible quarterly commitments, and has no lock-in contracts while delivering industry-specific functionality.

How does Priority ERP compare to Odoo?

Odoo is open-source but has scalability limits, performance issues, long learning curves, and high implementation failure rates. Priority ERP provides structured implementation, scalability, proven methodologies, experienced partners, and quick user adoption.

How does Priority ERP compare to Sage X3?

Sage focuses on accounting, not full ERP, and many Sage products are nearing end-of-life. Priority ERP integrates accounting with analytics, automation, and industry features, and supports no-code customizations for apps, portals, workflows, and automation.

How does Priority ERP compare to Microsoft Business Central?

Business Central requires heavy coding for industry features and lacks specialized functionality for industries like manufacturing, retail, and pharma. Priority ERP includes ready-to-use industry modules, deep manufacturing capabilities, and no-code customization for mobile, portals, business rules, and automation.

How does Priority ERP compare to Microsoft Navision?

Microsoft Navision has reached end of life, forcing businesses to migrate. Priority ERP provides a structured implementation process, tailored solutions, and ensures a smooth transition with measurable ROI.

How does Priority Optima compare to Oracle Hospitality OPERA?

OPERA is costly, complex, and has slow support and integration challenges. Priority Optima is scalable, cost-effective, intuitive, and offers responsive support, flexible customization, and an open architecture with a broad Marketplace for integrations.

How does Priority Optima compare to Cloudbeds?

Cloudbeds can lack depth for complex operations and may have inconsistent support. Priority Optima serves all hospitality types with a comprehensive suite, robust all-in-one platform, reliable support, and a user-friendly design.

How does Priority Optima compare to Mews?

Mews can require significant training and has a cluttered interface. Priority Optima is designed for quick adoption, efficient workflows, a clean interface, and responsive support.

How does Priority Optima compare to Protel?

Protel has a steep learning curve and limited integrations. Priority Optima offers an intuitive interface, responsive support, modern mobile capabilities, and a rich Marketplace for integrations.

How does Priority Retail Management compare to ERP competitors like Microsoft, Oracle, Acumatica, and Sage?

These ERP providers offer generic capabilities and lack specialized retail management features. Priority Retail Management delivers a comprehensive ERP suite enhanced for retail, supporting multi-location, omnichannel, and high-volume environments—all in one platform without requiring additional integrations.

How does Priority Retail Management compare to POS and unified commerce providers like Aptos, LS Retail, Retail Pro, Enactor, and Oracle Retail?

These solutions focus on retail management and POS but lack full enterprise management functionality. Priority Retail Management offers an end-to-end solution with ERP, retail management, unified commerce, and POS natively integrated, eliminating costly integrations and ensuring smooth operations across the retail chain.

Support & Implementation

What professional and implementation services does Priority Software provide?

Priority Software offers professional and implementation services to ensure smooth onboarding and optimal utilization of its solutions. These services include project management, training, and ongoing support. Learn more.

What partnership opportunities are available with Priority Software?

Priority Software offers partnership opportunities, including technology partnerships and AWS partnerships. Partners can access the Priority Market and benefit from a strong ecosystem. Learn more about partnerships.

What is the Priority Market?

The Priority Market is a dedicated marketplace for extended solutions, offering add-ons and integrations to enhance Priority Software's core products. Visit Priority Market.

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When was this page last updated?

This page wast last updated on 12/12/2025 .

Aug. 18, 2025
ERP

How is AI used in ERP systems

Hands typing on laptop with holographic ERP AI data.

Summarize with AI:

A 2024 study found that 73.4% of today's enterprises are actively pursuing AI integration within their ERP systems, with reported 41.3% rise in operational efficiency and 34.8% reductions in process redundancies among successful adopters.

Industry data from Docuclipper projects that 65% of ERP vendors will integrate AI and machine learning capabilities into their platforms by 2025, delivering measurable improvements such as a 20% increase in forecasting accuracy, 15% reduction in operational costs, and 35% faster decision-making.

According to the IBM Institute for Business Value, organizations that take an “AI-bullish” approach to ERP achieve 27% higher ROI and 9% stronger operating margins than their more conservative counterparts.

AI capabilities are now embedded at multiple architectural levels within modern ERP environments – from process automation layers to embedded analytics engines and machine learning models deployed through cloud-based ERP extensions, to process structured and unstructured data at scale, integrate predictive algorithms into transactional workflows, and enable self-learning capabilities that refine performance over time.

 

Top 10 AI use cases in ERP systems

1. Intelligent demand forecasting

AI replaces single-point forecasts with probabilistic forecasts that adjust as new signals arrive. Models learn from multiple data streams like sales history, seasonal variation indexes, lead time variability, and relevant external datasets such as market indices or meteorological data.

This enables ERP systems to generate forecasts based on advanced statistical learning to identify non-linear relationships and lag effects that traditional linear forecasting overlooks (like shifts in customer purchasing behavior driven by competitor pricing or supply chain disruptions.)

In the ERP's sales and operations planning workflows, these models automatically update forecasts when demand patterns change. Instead of providing single estimates, they offer a range of possible outcomes. This allows planners to understand the confidence level of each forecast and factor in risks when planning production and procurement.

2. Automated financial reporting and analysis

In finance modules, AI automates data consolidation, reconciliation, and narrative generation by embedding natural language generation (NLG) engines and anomaly detection models directly within the general ledger and subledger processes, to identify irregular postings, revenue recognition discrepancies, or abnormal expense spikes in real time.

The predictive analytics functions allow finance teams to run scenario models directly within the ERP's reporting layer to simulate the impact of operational changes like cost structure adjustments or revenue model shifts on cash flow, margins, and balance sheet ratios, and simulations inside the ERP context reduce dependency on external modeling tools and enable near real-time financial scenario planning. 

3. Predictive maintenance and asset management

In asset-intensive factories, ERP integrates AI models trained on IoT telemetry, historical maintenance records, and production schedules to forecast mean time to failure (MTTF) for critical equipment, replacing fixed maintenance intervals with condition-based maintenance triggers. In other words, instead of regular intervals, maintenance now happens when the data says it should.

The AI models factor in operational constraints, spare parts availability, and technician schedules, ensuring that when predictive thresholds are breached, the ERP system's asset management component automatically issues work orders, aligns them with technician availability, and confirms the required parts are in stock.

This workflow reduces unplanned downtime, extends asset lifespan, and lowers total cost of ownership while providing a continuous feedback loop to improve predictive accuracy.

4. Smart inventory management

AI powered ERP inventory management modules can run multi-variable optimization models incorporating supplier lead times, service-level targets, demand volatility, and carrying costs. These systems dynamically adjust reorder points and safety stock levels based on live supply & demand signals.

In high-volume operations, computer vision enables automated inventory cycle counts from video camera feeds or smart shelves, reducing reliance on manual labor.

AI algorithms can also dynamically adjust safety stock levels according to upstream supply risks or downstream surges in demand, and recommend inter-warehouse transfers to rebalance inventory across multi-location environments, ensuring availability with minimum excess stock.

5. AI-powered procurement and vendor insights

ERP procurement modules with AI capabilities apply supervised and unsupervised learning to supplier datasets, evaluating historical on-time delivery rates, defect ratios, pricing trends, fulfillment times, contract compliance, and even sentiment from reports or audits.

The system detects early warning signs such as widening delivery variance or cost spikes, and suggests mitigation steps. When sourcing, AI shortlists candidates that meet technical, commercial, and compliance constraints, including insights extracted from unstructured documents. Negotiations benefit from should-cost estimates built from BOMs, routings, and input price indices.

6. Real-time risk detection and compliance monitoring

AI engines in ERP run alongside transaction flows to detect patterns linked to activities that deviate from regulatory, contractual, or internal policy baselines (fraud, policy breaches, or regulatory mismatches) by cross-referencing data with updated compliance repositories, sanctions lists, and jurisdiction-specific regulations.

Finance gets alerts on unusual payment chains; supply chain gets checks against restricted parties and sourcing rules; IT and audit get a trail of what was flagged and why. NLP helps convert regulatory text into rules that ERP workflows can enforce. The emphasis is on precision, clear reasoning for each alert, and fast resolution.

NLP can extract actionable compliance rules from unstructured regulatory documents, converting them into executable constraints within ERP workflows. For example, procurement transactions that violate sourcing restrictions can be intercepted before completion.

Finance teams can get alerts on unusual payment chains; supply chain gets checks against restricted parties and sourcing rules; IT and audit get a trail of what was flagged and why. NLP helps convert regulatory text into rules that ERP workflows can enforce.

This continuous monitoring reduces audit exposure and improves readiness for both internal and external regulatory reviews.

7. Personalized user experiences with AI assistants

ERP systems can now adjust to the user rather than the other way around.

ERP systems now incorporate AI assistants that adapt the user interface and workflow prompts based on behavioral data and role-specific requirements.

AI assistants learn which KPIs, records, and tasks each role needs most often and prioritize those views (a CFO will see margin and cash drivers, while a production manager will see throughput and bottlenecks), and recommendations focus on next best actions-review, approve, drill down-within normal controls.

By aligning interface design and content delivery to user context, AI reduces time-to-information and decreases the navigation complexity, particularly in large-scale ERP environments with high functional breadth.

8. Natural Language Processing (NLP) and conversational AI

NLP modules within ERP systems enable ERP users to query data and trigger workflows using natural language rather than structured commands.

They take unstructured, naturally phrased questions from users and turn them into structured data requests/commands, allowing users to perform complex data analysis tasks without having to worry about knowing the details of the database structure or the technicalities of query syntax.

Conversational AI retains context across multiple queries, enabling iterative question-and-answer sequences (multi-step, context-aware interactions). The ERP system orchestrates the necessary data joins, transformations, and calculations in the background, delivering both numerical results and contextual explanations.

For example, a user could request “Show me sales by region for Q2, then compare it to last year's performance”, the ERP systems can route these requests to the appropriate data models, execute the necessary queries, and present both visual and narrative outputs.

9. Customer support and chatbot integration

AI-enabled chatbots embedded in ERP CRM modules are the initial interface for both internal and external support requests. These chatbots

handle common requests like order status, warranty records, or service logs, and respond in real time using live order data, entitlement rules, and knowledge articles, capturing context, and escalating when confidence or sentiment metrics drop.

Supervised learning models allow these bots to improve response precision over time, while sentiment analysis engines determine when a query should be escalated to a human operator to maintain service quality thresholds.

Over time, coverage expands based on closed-case learning, and support teams spend less time on lookups and more time on complex cases that require human judgment.

10. AI-driven production scheduling and optimization

Production scheduling ERP modules enhanced with AI optimize sequences under real constraints: capacity, labor, changeovers, material readiness, and due dates. When disruptions occur (late materials or a machine down), the system recalculates with minimal ripple effects. Planners can weigh trade-offs between cost, service, and stability before changing the floor. With demand signals and inventory policies, schedules become more resilient to real-world variability.

Schedule a no-obligation call with one of our experts to get expert advice on how Priority can help streamline your operations.

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Summary

The trajectory of AI in ERP points toward increasingly autonomous, self-optimizing systems where predictive, prescriptive, and cognitive capabilities operate continuously across functions.

The competitive gap between organizations that operationalize these capabilities and those that maintain static, manual processes will widen.

 For enterprises prepared to align architecture, governance, and workforce readiness to sustain AI-enabled ERP at scale will enhance ERP performance and redefine the system's role as a central, adaptive intelligence driving business execution and long-term value creation.

Priority redefines ERP by embedding generative AI and machine learning into the platform's DNA, transforming it from a passive system into a proactive partner.

With capabilities like natural-language queries that let users “chat” their way to custom reports or business rules, real-time demand and risk forecasting, smart delivery-route optimization, writing assistance, and AI-driven workspace personalization, the platform empowers leaders to convert questions into decisions instantly. AI sits invisible yet powerful-automating reconciliations, surfacing anomalies, and surfacing insights-so finance, operations, CRM, and supply chain teams work strategically, not reactively.

See how Priority works for you