Frequently Asked Questions

Product Overview & Company Information

What is Priority Software and what does it do?

Priority Software is a leading provider of scalable, agile, and open cloud-based business management solutions. It serves organizations of all sizes and industries, offering real-time access to business data and insights from any device. Over 75,000 companies across 70 countries use Priority to manage and grow their businesses efficiently. Learn more.

What products and services does Priority Software offer?

Priority Software offers a comprehensive suite of business management solutions, including:

See the Company Profile for details.

Which industries does Priority Software serve?

Priority Software serves a wide range of industries, including agriculture, nonprofits, professional services, retail, hospitality, manufacturing, pharmaceutical, wholesale & distribution, electronics, healthcare, medical devices, software & technology, financial services, and construction. See all industries.

How many customers and partners does Priority Software have?

Priority Software is trusted by over 75,000 customers in more than 70 countries and has a network of 100+ partners worldwide.

Who are some notable customers of Priority Software?

Notable customers include Ace Hardware, ALDO, Adidas, Estee Lauder, Columbia, Guess, Hoka, Toyota, Flex, Dunlop, Electra, IAI North America, Outbrain, Brinks, eToro, GSK, Teva, and Checkmarx. See more customers.

Features & Capabilities

What are the key features of Priority Software?

Key features include:

Does Priority Software offer AI-powered capabilities?

Yes, Priority's aiERP suite embeds artificial intelligence and machine learning into its core architecture. Users can interact with the ERP using natural language, create complex business rules, generate and summarize reports, forecast demand, and optimize delivery routes. Learn more about aiERP.

What integrations does Priority Software support?

Priority Software supports over 150 plug & play connectors, unlimited API connectivity, and embedded integrations. Key integrations include:

See the Hospitality Marketplace and Cloud ERP for details.

Does Priority Software provide an open API?

Yes, Priority Software provides an Open API for seamless integration with third-party applications. This allows businesses to create custom integrations and tailor their systems to specific needs. Learn more about the Open API.

Is technical documentation available for Priority Software?

Yes, Priority Software provides comprehensive technical documentation for its ERP solutions, covering features, industries, and supported products. Access the documentation here.

Use Cases & Benefits

Who can benefit from using Priority Software?

Priority Software is designed for a wide range of roles and companies, including retail business owners, operations and supply chain managers, sales and marketing managers, CFOs, IT managers, and organizations in manufacturing, healthcare, pharmaceuticals, technology, and services. It is ideal for businesses seeking scalability, efficiency, and industry-specific solutions.

What core business problems does Priority Software solve?

Priority Software addresses:

What pain points does Priority Software address for retail businesses?

Priority Software helps retail businesses overcome:

It provides centralized management, real-time insights, automation, and omnichannel capabilities. Learn more.

How does Priority Software help with operational efficiency?

Priority Software boosts operational efficiency through built-in automated workflows, AI recommendations, centralized data, and real-time reporting. This reduces manual processes, improves resource utilization, and enables faster, data-driven decisions.

How does Priority Software support business growth and scalability?

Priority Software's cloud-based platform is designed for scalability, supporting high-volume transactions and adapting to business growth without the need for complex integrations or on-premises IT infrastructure. It enables continuous innovation and long-term value.

Customer Success & Social Proof

What feedback have customers given about Priority Software's ease of use?

Customers consistently praise Priority Software for its intuitive interface and user-friendly design. For example, Allan Dyson (Merley Paper Converters) noted that employees can manage daily tasks without relying on IT. On G2, Priority ERP has a rating of approximately 4.1/5, with users highlighting its simplicity and configurability. See more testimonials.

Can you share specific customer success stories with Priority Software?

Yes, examples include:

See all case studies here.

What industry recognition has Priority Software received?

Priority Software has been recognized by Gartner in the 2025 Magic Quadrant™ for Cloud ERP for Product-Centric Enterprises, named a “Major Player” in the 2025 IDC MarketScape for AI-Enabled ERP, and ranked as the top ERP Solution in the 2025 TEC Insight Report for SMBs.

How does Priority Software perform according to customer reviews?

Priority ERP has a customer rating of approximately 4.1/5 on G2. Users highlight its intuitive interface, ease of use, and configurability as major strengths. See reviews.

Competition & Comparison

How does Priority ERP compare to Microsoft Dynamics 365?

Microsoft Dynamics 365 requires heavy customization for industry needs and lacks smooth migration from Business Central. Priority ERP is user-friendly, flexible, customizable without IT support, and ensures compliance with FDA, GDPR, SOX, ISO9000, ISO27001, and SOC 2 Type 2.

How does Priority ERP compare to SAP Business One?

SAP Business One is powerful but complex, expensive, and lacks multi-company capabilities. Priority ERP is affordable, easy to use, maintains the same platform (no forced migrations), and supports true multi-company operations with automatic inter-company processes.

How does Priority ERP compare to Acumatica?

Acumatica focuses on cloud ERP but lacks industry-specific features, has limited WMS, a steep learning curve, and unpredictable pricing. Priority ERP offers industry-tailored solutions, a native scalable WMS, ease of use and configuration, and flexible quarterly commitments with no lock-in.

How does Priority ERP compare to NetSuite?

NetSuite is a strong cloud ERP but is expensive and enforces contract lock-in. Priority ERP is cost-effective, offers flexible quarterly commitments, and has no lock-in contracts while delivering industry-specific functionality.

How does Priority ERP compare to Odoo?

Odoo is open-source but has scalability limits, performance issues, long learning curves, and high implementation failure rates. Priority ERP provides structured implementation, scalability, proven methodologies, experienced partners, and quick user adoption.

How does Priority ERP compare to Sage X3?

Sage focuses on accounting, not full ERP, and many Sage products are nearing end-of-life. Priority ERP integrates accounting with analytics, automation, and industry features, and supports no-code customizations for apps, portals, workflows, and automation.

How does Priority ERP compare to Microsoft Business Central?

Business Central requires heavy coding for industry features and lacks specialized functionality for industries like manufacturing, retail, and pharma. Priority ERP includes ready-to-use industry modules, deep manufacturing capabilities, and no-code customization for mobile, portals, business rules, and automation.

How does Priority ERP compare to Microsoft Navision?

Microsoft Navision has reached end of life, forcing businesses to migrate. Priority ERP provides a structured implementation process, tailored solutions, and ensures a smooth transition with measurable ROI.

How does Priority Optima compare to Oracle Hospitality OPERA?

OPERA is costly, complex, and has slow support and integration challenges. Priority Optima is scalable, cost-effective, intuitive, and offers responsive support, flexible customization, and an open architecture with a broad Marketplace for integrations.

How does Priority Optima compare to Cloudbeds?

Cloudbeds can lack depth for complex operations and may have inconsistent support. Priority Optima serves all hospitality types with a comprehensive suite, robust all-in-one platform, reliable support, and a user-friendly design.

How does Priority Optima compare to Mews?

Mews can require significant training and has a cluttered interface. Priority Optima is designed for quick adoption, efficient workflows, a clean interface, and responsive support.

How does Priority Optima compare to Protel?

Protel has a steep learning curve and limited integrations. Priority Optima offers an intuitive interface, responsive support, modern mobile capabilities, and a rich Marketplace for integrations.

How does Priority Retail Management compare to ERP competitors like Microsoft, Oracle, Acumatica, and Sage?

These ERP providers offer generic capabilities and lack specialized retail management features. Priority Retail Management delivers a comprehensive ERP suite enhanced for retail, supporting multi-location, omnichannel, and high-volume environments—all in one platform without requiring additional integrations.

How does Priority Retail Management compare to POS and unified commerce providers like Aptos, LS Retail, Retail Pro, Enactor, and Oracle Retail?

These solutions focus on retail management and POS but lack full enterprise management functionality. Priority Retail Management offers an end-to-end solution with ERP, retail management, unified commerce, and POS natively integrated, eliminating costly integrations and ensuring smooth operations across the retail chain.

Support & Implementation

What professional and implementation services does Priority Software provide?

Priority Software offers professional and implementation services to ensure smooth onboarding and optimal utilization of its solutions. These services include project management, training, and ongoing support. Learn more.

What partnership opportunities are available with Priority Software?

Priority Software offers partnership opportunities, including technology partnerships and AWS partnerships. Partners can access the Priority Market and benefit from a strong ecosystem. Learn more about partnerships.

What is the Priority Market?

The Priority Market is a dedicated marketplace for extended solutions, offering add-ons and integrations to enhance Priority Software's core products. Visit Priority Market.

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When was this page last updated?

This page wast last updated on 12/12/2025 .

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Agriculture Hero

Agriculture ERP software for growers and producers

Streamline your entire agribusiness with real-time insights, regulatory peace of mind, and supply chain resilience designed for modern agriculture.

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Agriculture

Ensure compliance and end-to-end traceability from farm to fork

Production
Operations
Harvesting
Processing & packaging
Distribution
Sales & CRM
Finance & compliance

Why Priority ERP is the ultimate solution for agriculture

Run targeted recalls in minutes, not days

Stay audit-ready even as rules change

Keep export lanes open under EUDR

Make packouts predictable despite yield swings

See and control inventory, inputs, and costs in real time

Plan around weather variability, not after it

Eliminate re-entry with field-to-office mobility

Protect workers, crops, and brand with enforced limits

Capture GS1 EPCIS events from harvest through packing and delivery so every case links to field, crew, and inputs. Prove chain of custody fast and isolate only affected lots instead of stopping entire lines.

Use guided templates, logs, and alerts for FSMA, GAP, GMP, HACCP, SQF, BRC, and GLOBALG.A.P., plus water, chemical, and carbon reporting. Keep Organic, Non-GMO, and labeling certifications in one place so teams pass audits without spreadsheet chasing.

Store plot-level geolocations, centralize supplier due-diligence, and auto-generate evidence packs aligned with the EU deforestation rules taking effect for large operators on December 30, 2025. Reduce last-minute scrambles and keep shipments moving.

Plan with BOMs that track expected versus actual yield and waste, including moisture, grade, and shrink. Support variable-weight labeling, retailer spec programs, and allergen or allergen-free runs to avoid rework and deductions.

Track stock, WIP, finished goods, and inputs like water, seed, and crop protection materials on one screen. Use reorder points, vendor scorecards, and landed-cost visibility to cut carrying costs and negotiate better pricing.

Bring field and weather data into harvest and labor scheduling so you can shift blocks, adjust picking, and book transport based on ripeness windows. Forecast tools set realistic packout ranges early to protect margins.

Record harvests, inspections, spray plans, photos, and signatures on any device, with offline capture that syncs when connected. Data flows straight into the system, replacing manual processes and giving managers same-day visibility.

Track WPS training, handler certifications, and restricted-entry intervals, and apply PHI and MRL rules directly to work orders and shipping holds. Built-in checks reduce compliance risk and safeguard customer trust.

Robust features that simplify agriculture operations

Embedded AI with aiERP

Priority's aiERP helps your teams work faster, make better decisions, and automate routine work without disrupting existing processes.
AI is embedded directly into the ERP, giving users answers, insights, and automation exactly where they work, reducing manual effort, accelerating decisions, and turning operational data into real, day-to-day business value.

With aiERP, users can interact with the system using natural language to query data, create business rules, and automate workflows; improve planning with AI-driven demand forecasting; optimize deliveries through intelligent route planning; generate smarter communications with AI-assisted content creation; and gain clearer visibility through AI-powered analytics, helping organizations respond faster, operate more efficiently, and stay in control as they scale.

Multiple units of measure

Efficiently manage your production, inventory, and distribution, with multi-unit measures support stocking, purchasing, selling, shipping, manufacturing, and reporting on product-by-product and product-facility specific basis processing to allow producers and distributors to sell, purchase, manufacture, receive, store, and ship in any unit of measure required.

Integration with peripherals

Comprehensive bi-directional integration with scales, sorting machines, barcode scanners, and printers. Fast and seamless integration with these and other equipment and technologies eliminates the need for costly additional software.

Palletization

Manage pallet statuses and combine disparate products, packaged or bulk, on a single pallet. AgroPriority helps promote efficient storage, handling and transport for the combination of goods and the pallet base. Benefit from faster loading/unloading, delivery vehicle turnaround, reduced labor requirement vs. manual handling, better preserve perishable produce and decrease risk of damage during distribution.

Tracking & traceability

Track perishable products and raw materials from the growers' field through packing, warehousing, and on to final delivery, including the ability to maintain GPS coordinates to identify the product origin. Easily track and trace the product, or access product information along the supply chain via recorded identification via barcode or RFID tag.

Financials & profitability

Gain integrated financials for full accountability and the ability to quickly respond to shifting market conditions. Gain complete visibility of your supply chain's key economic and financial aspects, to improve the decision-making process and increase revenue. Calculate gross vs. net income reporting costs, shipment-related analysis, projected vs. actual costs, and more.

Customer service

Enhance the overall customer experience by efficiently tracking sales orders, customer relationship management, physical distribution of goods, billing, invoicing, and more. Process sales forecast, orders, plan distribution schedules, and better manage customer service, handling customer complaints through to resolution.

Reporting and analytics

Use Priority Analytics to build advanced reports and visualizations using a self-service experience customized to your needs.

Multi-entity – Global solution

Purpose-built for the borderless nature of software and technology businesses, our multi-entity architecture enables tech companies to scale globally without the traditional operational friction. The platform seamlessly manages complex organizational structures with unified master data across subsidiaries, development centers, and international offices while automatically handling multi-currency transactions, country-specific tax requirements, and compliance regulations. With real-time consolidation that eliminates manual reconciliation between entities, technology executives gain an immediate, holistic view of global operations, allowing for strategic resource deployment and faster market expansion—all while maintaining the agility that software-driven businesses demand.

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Recognized in IDC® MarketScape

IDC® has recognized Priority as a Major Player in the Worldwide AI-Enabled Midsize Business Enterprise Resource Planning Applications 2025 Vendor Assessment.

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Recognized in Panorama's Top 10 F&B ERPs

In its 2025 report, Panorama Consulting Group analyzes how to navigate AI-driven demand planning in the Food & Beverage industry, and recognizes Priority as a top solution for growing companies.

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TEC® recognized Priority ERP as the #1 ERP for SMBs

TEC's recent insight report dives deep into ERP solutions for SMBs, focusing on their functionality and user experience.

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Schedule a no-obligation call with one of our experts to get expert advice on how Priority can help streamline your operations.

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TEC® certifies Priority ERP for discrete and mixed-mode manufacturing

Download a detailed analysis of Priority ERP's leading solution for manufacturers.

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Featured in Frost & Sullivan white paper

Learn how to choose the perfect ERP system for your discrete manufacturing business.

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Schedule a no-obligation call with one of our experts to get expert advice on how Priority can help streamline your operations.

FAQs

What is ERP in agriculture?

Agricultural business management software (commonly referred to as “ERP”) is being used by more and more farmers looking for better control of their agribusinesses. ERPs can enable users to manage their end-to-end operations, from plowing and picking to storing and packaging, with tracking and traceability tools that enable greater control and visibility while optimizing overall work processes.

Why should I use an ERP for my Agriculture business?

Predictive analytics and IoT enable smart agriculture. The technology landscape is changing rapidly, and adapting to these changes are crucial for businesses that wish to remain competitive. One way of doing this is through data collection, analysis, and real-time reporting capabilities provided by an Enterprise Resource Planning (ERP) solution.

What are the advantages of using an ERP for agriculture?

Agriculture ERP is a comprehensive, integrated, and highly scalable system for managing your enterprise. It includes core business functions in the produce value chain that specifically addresses the needs of agriculture, horticulture, and farming industries. A centralized database powered by automated notifications that delivers real-time visibility into your inventory can optimize profit margins while avoiding waste.

How long does it take to implement an ERP system in agriculture?

When choosing an ERP system for an agricultural business, it's essential to consider the big picture. ERP is a comprehensive system for agricultural businesses that provide accounting, production management, logistics, IT tools, and much more. Since each solution is customized to meet individual businesses' needs, there is no specific time frame, and can take anywhere from 3 months to two years.

What modules are usually used in the agriculture industry?

ERPs offer integrated business management software solutions that provide a powerful combination of tools to help users run their operations more efficiently and profitably while reducing costs and risks. Modules such as financials, procurements, supply chain, and inventory management are usually highly adopted in the agricultural industry.

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