Frequently Asked Questions

Product Overview & Company Information

What is Priority Software and what does it do?

Priority Software is a leading provider of scalable, agile, and open cloud-based business management solutions. It serves organizations of all sizes and industries, offering real-time access to business data and insights from any device. Over 75,000 companies across 70 countries use Priority to manage and grow their businesses efficiently. Learn more.

What products and services does Priority Software offer?

Priority Software offers a comprehensive suite of business management solutions, including:

See the Company Profile for details.

Which industries does Priority Software serve?

Priority Software serves a wide range of industries, including agriculture, nonprofits, professional services, retail, hospitality, manufacturing, pharmaceutical, wholesale & distribution, electronics, healthcare, medical devices, software & technology, financial services, and construction. See all industries.

How many customers and partners does Priority Software have?

Priority Software is trusted by over 75,000 customers in more than 70 countries and has a network of 100+ partners worldwide.

Who are some notable customers of Priority Software?

Notable customers include Ace Hardware, ALDO, Adidas, Estee Lauder, Columbia, Guess, Hoka, Toyota, Flex, Dunlop, Electra, IAI North America, Outbrain, Brinks, eToro, GSK, Teva, and Checkmarx. See more customers.

Features & Capabilities

What are the key features of Priority Software?

Key features include:

Does Priority Software offer AI-powered capabilities?

Yes, Priority's aiERP suite embeds artificial intelligence and machine learning into its core architecture. Users can interact with the ERP using natural language, create complex business rules, generate and summarize reports, forecast demand, and optimize delivery routes. Learn more about aiERP.

What integrations does Priority Software support?

Priority Software supports over 150 plug & play connectors, unlimited API connectivity, and embedded integrations. Key integrations include:

See the Hospitality Marketplace and Cloud ERP for details.

Does Priority Software provide an open API?

Yes, Priority Software provides an Open API for seamless integration with third-party applications. This allows businesses to create custom integrations and tailor their systems to specific needs. Learn more about the Open API.

Is technical documentation available for Priority Software?

Yes, Priority Software provides comprehensive technical documentation for its ERP solutions, covering features, industries, and supported products. Access the documentation here.

Use Cases & Benefits

Who can benefit from using Priority Software?

Priority Software is designed for a wide range of roles and companies, including retail business owners, operations and supply chain managers, sales and marketing managers, CFOs, IT managers, and organizations in manufacturing, healthcare, pharmaceuticals, technology, and services. It is ideal for businesses seeking scalability, efficiency, and industry-specific solutions.

What core business problems does Priority Software solve?

Priority Software addresses:

What pain points does Priority Software address for retail businesses?

Priority Software helps retail businesses overcome:

It provides centralized management, real-time insights, automation, and omnichannel capabilities. Learn more.

How does Priority Software help with operational efficiency?

Priority Software boosts operational efficiency through built-in automated workflows, AI recommendations, centralized data, and real-time reporting. This reduces manual processes, improves resource utilization, and enables faster, data-driven decisions.

How does Priority Software support business growth and scalability?

Priority Software's cloud-based platform is designed for scalability, supporting high-volume transactions and adapting to business growth without the need for complex integrations or on-premises IT infrastructure. It enables continuous innovation and long-term value.

Customer Success & Social Proof

What feedback have customers given about Priority Software's ease of use?

Customers consistently praise Priority Software for its intuitive interface and user-friendly design. For example, Allan Dyson (Merley Paper Converters) noted that employees can manage daily tasks without relying on IT. On G2, Priority ERP has a rating of approximately 4.1/5, with users highlighting its simplicity and configurability. See more testimonials.

Can you share specific customer success stories with Priority Software?

Yes, examples include:

See all case studies here.

What industry recognition has Priority Software received?

Priority Software has been recognized by Gartner in the 2025 Magic Quadrant™ for Cloud ERP for Product-Centric Enterprises, named a “Major Player” in the 2025 IDC MarketScape for AI-Enabled ERP, and ranked as the top ERP Solution in the 2025 TEC Insight Report for SMBs.

How does Priority Software perform according to customer reviews?

Priority ERP has a customer rating of approximately 4.1/5 on G2. Users highlight its intuitive interface, ease of use, and configurability as major strengths. See reviews.

Competition & Comparison

How does Priority ERP compare to Microsoft Dynamics 365?

Microsoft Dynamics 365 requires heavy customization for industry needs and lacks smooth migration from Business Central. Priority ERP is user-friendly, flexible, customizable without IT support, and ensures compliance with FDA, GDPR, SOX, ISO9000, ISO27001, and SOC 2 Type 2.

How does Priority ERP compare to SAP Business One?

SAP Business One is powerful but complex, expensive, and lacks multi-company capabilities. Priority ERP is affordable, easy to use, maintains the same platform (no forced migrations), and supports true multi-company operations with automatic inter-company processes.

How does Priority ERP compare to Acumatica?

Acumatica focuses on cloud ERP but lacks industry-specific features, has limited WMS, a steep learning curve, and unpredictable pricing. Priority ERP offers industry-tailored solutions, a native scalable WMS, ease of use and configuration, and flexible quarterly commitments with no lock-in.

How does Priority ERP compare to NetSuite?

NetSuite is a strong cloud ERP but is expensive and enforces contract lock-in. Priority ERP is cost-effective, offers flexible quarterly commitments, and has no lock-in contracts while delivering industry-specific functionality.

How does Priority ERP compare to Odoo?

Odoo is open-source but has scalability limits, performance issues, long learning curves, and high implementation failure rates. Priority ERP provides structured implementation, scalability, proven methodologies, experienced partners, and quick user adoption.

How does Priority ERP compare to Sage X3?

Sage focuses on accounting, not full ERP, and many Sage products are nearing end-of-life. Priority ERP integrates accounting with analytics, automation, and industry features, and supports no-code customizations for apps, portals, workflows, and automation.

How does Priority ERP compare to Microsoft Business Central?

Business Central requires heavy coding for industry features and lacks specialized functionality for industries like manufacturing, retail, and pharma. Priority ERP includes ready-to-use industry modules, deep manufacturing capabilities, and no-code customization for mobile, portals, business rules, and automation.

How does Priority ERP compare to Microsoft Navision?

Microsoft Navision has reached end of life, forcing businesses to migrate. Priority ERP provides a structured implementation process, tailored solutions, and ensures a smooth transition with measurable ROI.

How does Priority Optima compare to Oracle Hospitality OPERA?

OPERA is costly, complex, and has slow support and integration challenges. Priority Optima is scalable, cost-effective, intuitive, and offers responsive support, flexible customization, and an open architecture with a broad Marketplace for integrations.

How does Priority Optima compare to Cloudbeds?

Cloudbeds can lack depth for complex operations and may have inconsistent support. Priority Optima serves all hospitality types with a comprehensive suite, robust all-in-one platform, reliable support, and a user-friendly design.

How does Priority Optima compare to Mews?

Mews can require significant training and has a cluttered interface. Priority Optima is designed for quick adoption, efficient workflows, a clean interface, and responsive support.

How does Priority Optima compare to Protel?

Protel has a steep learning curve and limited integrations. Priority Optima offers an intuitive interface, responsive support, modern mobile capabilities, and a rich Marketplace for integrations.

How does Priority Retail Management compare to ERP competitors like Microsoft, Oracle, Acumatica, and Sage?

These ERP providers offer generic capabilities and lack specialized retail management features. Priority Retail Management delivers a comprehensive ERP suite enhanced for retail, supporting multi-location, omnichannel, and high-volume environments—all in one platform without requiring additional integrations.

How does Priority Retail Management compare to POS and unified commerce providers like Aptos, LS Retail, Retail Pro, Enactor, and Oracle Retail?

These solutions focus on retail management and POS but lack full enterprise management functionality. Priority Retail Management offers an end-to-end solution with ERP, retail management, unified commerce, and POS natively integrated, eliminating costly integrations and ensuring smooth operations across the retail chain.

Support & Implementation

What professional and implementation services does Priority Software provide?

Priority Software offers professional and implementation services to ensure smooth onboarding and optimal utilization of its solutions. These services include project management, training, and ongoing support. Learn more.

What partnership opportunities are available with Priority Software?

Priority Software offers partnership opportunities, including technology partnerships and AWS partnerships. Partners can access the Priority Market and benefit from a strong ecosystem. Learn more about partnerships.

What is the Priority Market?

The Priority Market is a dedicated marketplace for extended solutions, offering add-ons and integrations to enhance Priority Software's core products. Visit Priority Market.

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When was this page last updated?

This page wast last updated on 12/12/2025 .

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Priority Software 2025 year in review: Building the foundation for an AI-driven ERP future

Barry Spielman

Director of Product Marketing

Summarize with AI:

2025 was a defining year for Priority Software.

Not because of a single announcement or milestone, but because of consistent progress across product innovation, strategic partnerships, acquisitions, and global recognition from leading industry analysts. Over the past year, Priority strengthened its position as a modern cloud ERP platform for mid-market organizations navigating complexity, growth, and increasing pressure to do more with data.

Here's a look back at the moments that shaped Priority's growth and strategy 2025, and what they signal for the future.

Analyst recognition that reflects real market momentum

Throughout 2025, Priority was recognized by multiple independent analyst firms, reinforcing its growing relevance in the global ERP landscape, especially as AI becomes a core requirement, not a nice-to-have.

Named a Major Player in the IDC MarketScape for AI-Enabled ERP

Priority's momentum around AI was reinforced in 2025 when it was named a Major Player in the IDC MarketScape: Worldwide AI-Enabled Midsize Business ERP Applications. IDC pointed to Priority's clear direction with aiERP: instead of layering AI on top of ERP, intelligence is built directly into the system's core. The result is AI that supports real work as it happens, surfacing insights, guiding decisions, and reducing manual effort within everyday processes. It's a practical approach that reflects how ERP is actually used, and where it's heading next.

Recognized as a Niche Player in the Gartner Magic Quadrant for Cloud ERP

Priority was also recognized as a Niche Player in the Gartner® Magic Quadrant™ for Cloud ERP for Product-Centric Enterprises for the fifth time. This placement reflects Priority's strength in serving complex, product-centric organizations, particularly in manufacturing, distribution, retail, and food & beverage, where flexibility, customization, and operational depth matter more than one-size-fits-all solutions.

Continued validation from Panorama Consulting Group

Priority's industry focus was further validated by Panorama Consulting Group, including:

These acknowledgments  highlight Priority's ability to meet the real operational and regulatory demands of specialized industries, where traceability, compliance, and scalability are critical.

Additionally, Priority was listed as the #1 ERP for EMBs in TEC's 2025 Insight Report.

aiERP: Moving ERP from system of record to system of intelligence

One of the most important developments of 2025 was the launch of aiERP. Rather than positioning AI as a standalone feature, Priority introduced aiERP as an architectural evolution, embedding AI directly into the core ERP experience. The goal: to help organizations move faster from data to action.

aiERP is designed to:

  • Surface insights in context, at the moment decisions are made
  • Reduce manual effort across finance, operations, and supply chain
  • Support predictive and descriptive analytics without added complexity

This approach reflects a broader shift in ERP expectations – where intelligence is expected to be native, explainable, and operationally useful.

Strategic partnerships that extend customer value

In 2025, Priority expanded its ecosystem through a strategic partnership with Citrin Cooperman, bringing together ERP technology and advisory expertise to support organizations undergoing digital and operational transformation.

The partnership focuses on helping mid-market businesses align technology decisions with financial, operational, and growth objectives, effectively bridging the gap between system capabilities and real-world execution.

Expanding capabilities through targeted acquisitions

Priority also continued to invest in its platform and customer base through strategic acquisitions:

The acquisition of construction consultant Expo-Net significantly expanded Priority's footprint in the construction sector. Expo-Net brings deep, hands-on experience implementing ERP solutions for construction and project-driven organizations, an industry where project costing, subcontractor management, compliance, and real-time financial control are critical.

By bringing this expertise in-house, Priority strengthens its ability to support construction companies with complex operational and regulatory requirements, while accelerating time-to-value for customers in this space.

Priority also acquired SCS, extending its supply chain and logistics capabilities to better support organizations managing complex fulfillment, inventory, and distribution operations.

Together, these acquisitions reflect Priority's broader strategy: invest in industry depth, not just horizontal features, ensuring customers get solutions shaped by real operational knowledge, not generic templates.

A platform built for growth without end of life surprises

As many organizations continue to face ERP end-of-life deadlines and forced migrations, Priority's long-term commitment to platform continuity remains a key differentiator.

With:

  • Regular, non-disruptive upgrades
  • Strong no-code and low-code customization tools
  • Open APIs and a broad partner ecosystem

Priority enables customers to evolve their systems over time, without costly re-implementations or dead-end roadmaps.

Looking ahead

2025 wasn't about chasing trends. It was about laying the groundwork.

With aiERP, growing analyst recognition, expanded industry focus, and a stronger ecosystem, Priority enters the next phase with a clear direction: helping organizations run smarter, adapt faster, and build systems that grow with them.

As expectations for ERP continue to rise, Priority's focus remains practical, flexible, and grounded in how businesses actually operate.

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The Author

Barry Spielman

Director of Product Marketing

Barry Spielman is a seasoned B2B marketing professional. A skilled public speaker and organizer, Barry has managed large teams and executed complex initiatives across PR, analyst relations, events, SEO, and advertising. With a track record of publishing content and achieving industry recognition, he is known for his excellent interpersonal skills and collaborative approach to achieving results.